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Digital Marketer Courses

A Digital Marketer conducts promotional campaigns using online and social media platforms. You might market a product or service or conduct promotional activities for a brand or organisation. Digital Marketers might carry out email campaigns, post on social media, use websites and create engaging blogs and vlogs to reach target audiences.

Digital Marketers should be up to date with current trends and have a good understanding of their target customers. You’ll need good interpersonal skills and be able to liaise with a range of stakeholders. Digital Marketers must have good communication skills and be able to generate innovative promotional ideas.

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Popular Digital Marketer Courses

There are 6 courses available for people who want to become a Digital Marketer. These are the top 5 most popular courses.

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10787NAT
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10931NAT
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Frequently Asked Questions

How much does a Digital Marketer earn?

In Australia, a full time Digital Marketer generally earns $1,440 per week ($74,880 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.

What are the job opportunities for a Digital Marketer?

This industry is likely to see a strong increase in employment numbers in coming years. There are currently 51,400 people working in this field in Australia and many of them specialise as a Digital Marketer. Digital Marketers may find work across all regions of Australia, particularly in large towns and cities.

Source: Australian Government Labour Market Insights

How do I become a Digital Marketer?

If you’re planning a career as a Digital Marketer, consider enrolling in an Advanced Diploma of Digital Marketing. You’ll learn to develop a digital marketing plan and use strategies such as web analytics, paid search campaigns, email marketing, website optimisation and video advertising. A Diploma of Digital Marketing or Graduate Certificate in Marketing and Digital Strategy may also be suitable.

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Job Pathways

Here are some potential career pathways within digital marketing. Click on an occupation to learn more about the role and the qualifications that can help you get started in this industry.