Marketing is a fascinating blend of behavioural science and creativity. Businesses need strategies to engage with potential clients and meet the organisation’s business goals for their products or services, and consumers need the information that helps them make decisions about which product or service is right for them.
As a marketing professional, you will know how to engage an audience through strategies that embrace creative approaches and targeted media channels, and help business to differentiate their products and services in the marketplace.
In this course you’ll learn about consumer behaviour and the mix of advertising, digital and social media, sales strategies, public relations, and events that marketers can use to engage consumers.
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배송 방식
이 과정은 다음과 같은 수강 방식으로 제공됩니다:
입학 요건
You must meet ONE of the following requirements:
Completed Year 12 (ATAR optional) with ATAR score 70.00 or equivalent.
Recently left high school
- Completed year 12 in Australia or overseas in the past two years, or
- Completed TAFE or VET studies in the past two years.
Work and life experience
You have left secondary education more than two years ago (i.e. who are not classified as recent secondary education applicants) and have not undertaken vocational education training (VET) or higher education study since then.
TAFE or apprenticeship
Applicants with vocational education and training (VET) study are those whose highest level of study since leaving secondary education is a VET course. This includes study at a public TAFE or other VET provider, whether a qualification was completed or not. Applicants with VET study may have other qualifications such as a Year 10 or Year 12 secondary school certificate.
English requirements
IELTS Academic (International English Language Testing System)
- Writing 6.0
- Speaking 6.0
- Reading 6.0
- Listening 6.0
- Overall band score 6.0
수강료
관련 채용 정보
이 과정은 여러분이 다음과 같은 직무를 수행할 수 있도록 준비시켜 드립니다.
About Curtin University
Curtin is an innovative, global university known for its high-impact research, strong industry partnerships and commitment to preparing you for jobs of the future.
You’ll receive an outstanding education in an inclusive and collaborative environment.
With Curtin ranked in the top one per cent of universities worldwide in the highly regarded Academic Ranking of World Universities (ARWU) 2022, you’ll experience high-quality teaching alongside world-class research.
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