This course is designed for individuals seeking a comprehensive understanding of marketing principles and management. Choose this program to gain contemporary insights into market analysis and strategic development, informed by our faculty's research expertise. Its distinctiveness lies in the focus on adapting to the evolving marketing environment, covering topics such as marketing communications, brand management, social impact, customer behaviour, strategy, data analytics, and ethical considerations.
You will acquire the ability to identify and resolve marketing management challenges, and develop strategies applicable both in Australia and globally. The learning experience is flexible, offering a choice of subjects, study pace, and session timing to suit your needs.
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Delivery mode
This course is available in the following study modes:
Entry Requirements
You must meet ALL of the following requirements:
Completed Bachelor Degree (AQF Level 7) or above or overseas equivalent, with more than 75% of all subjects completed at pass level (conceded pass not included).
IELTS score of 6.50 or TOEFL iBT score of 79.00 or PTE score of 58.00 or its equivalent.
Applicants who do not meet the criteria above should consider applying for C11282 Graduate Certificate in Marketing.
Applicants must have completed:
- A UTS recognised bachelor's degree, or
- An equivalent or higher qualification, or
- Submitted other evidence of general and professional qualifications that demonstrates potential to pursue graduate studies.
Course fees
Course fee
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For more information about this course and payment options please enquire now.
Related career opportunities
This course will prepare you for the following roles.
About University of Technology Sydney
UTS is the top-ranked young university in Australia. Our vision is to be a leading public university of technology recognised for our global impact. We’re known for our innovative teaching. We’re committed to practical innovation and research that benefits industry and society. We believe in social change to create a more just and equal world.
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