Marketing Manager Courses
Marketing Managers create advertising strategies and identify market opportunities while overseeing a team of copywriters and designers.
AI Exposure
High
AI exposure data adapted from Felten, Raj & Seamans (2021). Shortage data sourced from Jobs and Skills Australia (2024).
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How do I become a Marketing Manager
Get qualified to work as a Marketing Manager with a course recognised across Australia. Speak to a training provider to learn more.
BSB50620
Duration
6 months - 24 months
Study mode
Blended, Distance, On Campus, Online, RPL
Become a marketing manager or independent marketing consultant with the BSB50620 Diploma of Marketing and Communication. This nationally recognised diploma builds on your existing skills and marketing knowledge, and teaches you how to develop advanced marketing and social medial engagement plans. During your studies you will be carrying out market research and conducting marketing audits, as well as learning copywriting and the subtle art of persuasion. The course also covers: the marketing mix, budgets a...
Career opportunities
Duration
6 months - 24 months
Study mode
Blended, Distance, On Campus, Online, RPL
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BSB50120
Duration
12 months - 18 months
Study mode
Blended, On Campus, Online, RPL
Do you need a business qualification that delivers outstanding managerial and leadership skills? Try the BSB50120 Diploma of Business (Leadership). This nationally recognised diploma will develop your critical thinking and teach you how to lead communication in the workplace. The course also covers: managing business resources, budgeting and departmental financial planning, supporting employee and industrial relations, managing people performance, leading and managing effective workplace relationships, fa...
Career opportunities
Duration
12 months - 18 months
Study mode
Blended, On Campus, Online, RPL
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Estimated fee
From $58,200
The Bachelor of Applied Business (Marketing) is ideal for students seeking a career in business marketing. In this course you will learn how to develop effective strategies for the digital marketplace, build meaningful customer engagement and identify growth opportunities in relevant markets.
Career opportunities
Estimated fee
From $58,200
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BSB60520
Duration
6 months - 2 and a half years
Study mode
Blended, On Campus, Online, RPL
The BSB60520 Advanced Diploma of Marketing and Communication is an exciting qualification where students learn how to drive the strategic direction of an organisation’s marketing and communications activities. Students begin with 3 core units where they create and learn how to implement a strategic plan. This strategic plan becomes the base for the remainder of studies and incorporates a marketing plan and advertising campaign. Students then complete electives with choices available in advertising, desig...
Career opportunities
Duration
6 months - 2 and a half years
Study mode
Blended, On Campus, Online, RPL
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Related career opportunities
Browse occupations related to Marketing Manager.
Common questions
How much do Marketing Managers earn?
In Australia, a full time Marketing Manager generally earns $2,200 per week ($114,400 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience and technical expertise you can expect a higher salary than people who are new in the role.
What are the job opportunities for Marketing Managers?
There are approximately 81,600 Advertising and Marketing Managers employed in Australia right now, and this job has been growing significantly over the past 5 years. Marketing Managers are employed by larger organisations in all industry groups and employment sectors.
Source: Australian Government Labour Market Insights
How do I become a Marketing Manager?
Marketing Managers are usually degree qualified but you could also try the Advanced Diploma of Marketing and Communication. This course takes 12-24 months to complete.
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More information
Marketing Managers develop an organisation’s advertising and marketing strategies. They identify market opportunities for their company’s products and services — and usually manage a small team of copywriters, graphic designers, assistants and social media co-ordinators.
As a Marketing Manager you might be researching customer demographics and consumer behaviour, submitting a marketing plan to the executive team, overseeing the design of ads and brochures, or approving the copy on the company website and Facebook page.
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