Behind every story of sporting excellence is skilled planning and strong management. Develop the business skills you need to build an exciting career in the sports industry.
Designed by leading industry professionals in partnership with academics, this course will help you develop a strong working knowledge of sports management theory and how it applies in a real-world setting.
This course explores the evolution of sport and how it became the globalised, commercialised, professionalised industry that it is today. You will focus on all aspects of sports management from community sport, through to Olympic and professional sporting, to gain a broad perspective and understanding of the sector. You will learn essential skills in competition management, promoting inclusion, stakeholder engagement, governance structures, policy development, strategic planning, legal perspectives, market research and leadership.
This course is designed to appeal to students from a range of disciplines reflecting the many industries that interact with the sporting world. You may aspire to be a marketer, urban planner, journalist, business leader, politician, sport scientist, tourism operator, event manager, or any other role that intersects with the business of sport.
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Delivery mode
This course is available in the following study modes:
Entry Requirements
You must meet ONE of the following requirements:
Completed Year 12 (ATAR optional) with ATAR score 60.00 or equivalent.
Admission requirements
Admission to this course is based on an entrance rank. A rank can be achieved by the following means:
- Year 12 ATAR
- other Australian Qualification
- work experience
- overseas qualification
English language requirements
An IELTS Academic score of 6.0 overall, with no band score below 6.0 (or equivalent).
Course fees
Course fee
$50,976
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Related career opportunities
This course will prepare you for the following roles.
About University of Canberra
As a university anchored in Australia’s capital, we work with government, business and industry to serve our communities and nation, and to be the capital’s educational window to the world. From this vantage point, we challenge the status quo in a relentless pursuit of original and better ways to teach, learn, research and add value – locally and internationally.
Our long-standing excellence in mission-oriented research will be fostered and, together with a renewed emphasis on entrepreneurship, will be woven inextricably into the University’s educational experience.
Through a transformative campus development plan, the University will evolve into a distinctive community for lifelong learning, and serve as a beacon of sustainable, smart and connected living.
We will lead the sector nationally in equity, diversity, inclusion and access.
Legal name
University of Canberra
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