Laneway Education
Certificate IV in Marketing and Communication
Nationally Recognised Vocational Education and Training (VET)Our Certificate IV in Marketing and Communication is designed to introduce students to basic marketing concepts while developing a comprehensive understanding of consumer behaviour, leadership skills and networking.
This qualification reflects the role of individuals who use well developed marketing and communication skills and a broad knowledge base in a wide variety of contexts.
Individuals in these roles apply solutions to a defined range of unpredictable problems and analyse and evaluate information from a variety of sources.
Delivery mode
Laneway Education offers this course through the following delivery modes:
Blended
Combine the flexibility of online learning with the support of on campus learning.
- 31 York Street, Sydney
- 118 Queen Street, Melbourne
Entry requirements
Domestic Students
- There are no mandated entry requirements.
Course fees
For more information about this course and payment options please enquire now.
Career opportunities
The Certificate IV in Marketing and Communication will prepare you for the following roles.
Marketing Coordinator
Marketing Coordinators are the workhorses behind an organisation’s marketing department — arranging online and print advertising, managing social m...
Communications Officer
Communications Officers are part of the marketing and PR department, creating content and assisting with the development of communications strategi...
Social Media Coordinator
A Social Media Coordinator manages social media accounts on behalf of an organisation. You might be employed by the company as part of their market...
Digital Marketing Assistant
A Digital Marketing Assistant helps to produce marketing material used on websites, social media and other online platforms. You might create onlin...
Marketing Consultant
A Marketing Consultant helps businesses develop and implement effective marketing strategies. You might work with a range of clients across various...
Brand Manager
Brand Managers develop and manage an organisation’s company brand, and are responsible for the way the general public perceives its products and se...
Content Manager
A Content Manager oversees the production of material used in marketing activities. You might coordinate content for digital platforms and social m...
Public Relations Officer
A Public Relations Officer manages public opinion of businesses, organisations or individuals. You might foster positive attitudes toward a brand a...
SEO Specialist
An SEO Specialist works with businesses to ensure their websites receive more online traffic. You’ll use techniques such as data analysis and keywo...
Event Coordinator
An Event Coordinator organises events for their own workplace or for other organisations. You’ll liaise with stakeholders to work out event details...
About Laneway Education
At Laneway Education, we empower students to think like entrepreneurs and innovators. We’ve thrown out the old classroom rules and challenge our students to engage with real-world problems and opportunities in a creative way. We believe this transforms our students into active, lifelong learners. When faced with a problem to solve and a mix of choices and responsibilities, the learning experience becomes deep and long-lasting.
