This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersHow do I become a Digital Marketing Assistant?
Get qualified to work as a Digital Marketing Assistant with a course recognised across Australia. Speak to a training provider to learn more.
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Common questions
In Australia, a full time Digital Marketing Assistant generally earns $1,500 per week ($78,000 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
Courses.com.au Team
This is a growing industry and has seen strong employment growth over the last five years. There are currently 51,400 people employed as a marketing specialist in Australia and many of them specialise as a Digital Marketing Assistant. Digital Marketing Assistants may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
Courses.com.au Team
A Diploma of Social Media Marketing is an ideal qualification if you’re planning a career as a Digital Marketing Assistant. This course covers email marketing, niche social media marketing strategies, personal branding, managing blogs and content marketing. You might also consider a Certificate IV in Marketing and Communication which looks at profiling a market, conducting market research, promoting products and services and analysing consumer behaviour.
Courses.com.au Team
Further reading
Career spotlight: Advertising and marketing professionals
2nd October 2019
How to start a career in Social Media Marketing
4th August 2021All digital marketing assistant courses
Digital Marketing Assistant careers
A Digital Marketing Assistant helps to produce marketing material used on websites, social media and other online platforms. You might create online content such as videos or blogs or you might monitor social media accounts on behalf of your organisation. Digital Marketing Assistants work on online marketing campaigns, send out client emails and update their company’s website.
A Digital Marketing Assistant should be highly organised and able to work as part of a team. You’ll be up to date with current trends and familiar with social media and other online platforms. Digital Marketing Assistants should be creative and need to have excellent communication skills. It’s important that you can think outside of the box and come up with unique ideas.
