Digital Marketing Assistant Courses
A Digital Marketing Assistant produces online marketing materials, creates content, monitors social media, and updates websites, requiring strong organisational and communication skills.
AI Exposure
High
AI exposure data adapted from Felten, Raj & Seamans (2021). Shortage data sourced from Jobs and Skills Australia (2024).
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How do I become a Digital Marketing Assistant
Get qualified to work as a Digital Marketing Assistant with a course recognised across Australia. Speak to a training provider to learn more.
BSB40820
Duration
11 weeks - 18 months
Study mode
Blended, On Campus, Online, RPL
Get started in marketing with the BSB40820 Certificate IV in Marketing and Communication. This nationally recognised qualification can be your entry point into a marketing role, or great for managers and small business owners who need the skills to increase their sales and outreach. The course covers: co-ordinating marketing activities, analysing consumer behaviour, carrying out market research, creating digital content, presenting your ideas and research, developing social media strategies, and more. You...
Career opportunities
Duration
11 weeks - 18 months
Study mode
Blended, On Campus, Online, RPL
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10904NAT
Duration
12 months - 18 months
Study mode
Blended, On Campus, Online
The Diploma of Social Media Marketing is perfect for students seeking careers as Social Media Managers, Digital Marketing Managers or Content Marketers. Students will learn about email marketing, niche social media marketing strategies, personal branding, managing blogs and content marketing as well as interpreting market trends and developments.
Career opportunities
Duration
12 months - 18 months
Study mode
Blended, On Campus, Online
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BSB50120
Duration
4 weeks - 24 months
Study mode
Apprenticeship, Blended, Distance, On Campus, Online, RPL, Traineeship
The BSB50120 Diploma of Business is for business leaders and unit managers needing a hands-one qualification that supports their actual job role. This nationally recognised diploma builds on your existing skills and allows you to specialise in one of nine different areas — operations, leadership, organisational development, compliance, sales, digital and data, procurement, records and information management, or evaluation. You’ll graduate with greatly improved confidence, critical thinking and communicati...
Career opportunities
Duration
4 weeks - 24 months
Study mode
Apprenticeship, Blended, Distance, On Campus, Online, RPL, Traineeship
Find a provider
The Digital Marketing: Foundations course provides a thorough introduction to digital marketing concepts, channels, and tools, ideal for learners from various fields such as brand or product management, business ownership, traditional marketing, or IT. This course is tailored for those eager to explore the essentials of digital marketing, including SEO, SEM, social media, and content marketing strategies. Students will learn to build campaigns and analyse data using Google tools, gaining a comprehensive o...
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Related career opportunities
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Common questions
How much do Digital Marketing Assistants earn?
In Australia, a full time Digital Marketing Assistant generally earns $1,500 per week ($78,000 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
What are the job opportunities for Digital Marketing Assistants?
This is a growing industry and has seen strong employment growth over the last five years. There are currently 51,400 people employed as a marketing specialist in Australia and many of them specialise as a Digital Marketing Assistant. Digital Marketing Assistants may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
How do I become a Digital Marketing Assistant?
A Diploma of Social Media Marketing is an ideal qualification if you’re planning a career as a Digital Marketing Assistant. This course covers email marketing, niche social media marketing strategies, personal branding, managing blogs and content marketing. You might also consider a Certificate IV in Marketing and Communication which looks at profiling a market, conducting market research, promoting products and services and analysing consumer behaviour.
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More information
A Digital Marketing Assistant helps to produce marketing material used on websites, social media and other online platforms. You might create online content such as videos or blogs or you might monitor social media accounts on behalf of your organisation. Digital Marketing Assistants work on online marketing campaigns, send out client emails and update their company’s website.
A Digital Marketing Assistant should be highly organised and able to work as part of a team. You’ll be up to date with current trends and familiar with social media and other online platforms. Digital Marketing Assistants should be creative and need to have excellent communication skills. It’s important that you can think outside of the box and come up with unique ideas.
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