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Social Media Coordinator Courses

A Social Media Coordinator manages social media accounts on behalf of an organisation. You might be employed by the company as part of their marketing department or you may be engaged as an outside consultant. You’ll create content such as blogs or videos and post it on a business’s social media platforms. You’ll monitor social media accounts and respond to comments or queries.

Social Media Coordinators must be highly organised and stay on top of current trends. You should have a creative flair and be able to come up with unique and imaginative concepts. Social Media Coordinators need to be excellent communicators and should work well in a team. It’s important that you understand your audience as well as the marketing priorities of your organisation.

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Frequently Asked Questions

How much does a Social Media Coordinator earn?

In Australia, a full time Social Media Coordinator generally earns $1,250 per week ($65,000 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.

What are the job opportunities for a Social Media Coordinator?

There has been a strong increase in the number of people working in this industry over the last five years. There are currently 51,400 people employed as a marketing specialist in Australia and many of them specialise as a Social Media Coordinator. Social Media Coordinators may find work across all regions of Australia, particularly in large towns and cities.

Source: Australian Government Labour Market Insights

How do I become a Social Media Coordinator?

A Certificate III in Business (Social Media) is a great choice if you’re planning a career as a Social Media Coordinator. This course explores strategies to use social media in business and covers topics such as email marketing, digital presentations, customer service and social media collaboration tools.

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Job Pathways

Here are some potential career pathways within digital marketing, marketing and social media marketing. Click on an occupation to learn more about the role and the qualifications that can help you get started in this industry.