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A Marketing Director coordinates marketing activities for a brand, product or organisation. You’ll come up with marketing strategies and carry out promotional activities. Marketing Directors conduct market research and monitor customer activity. You might manage a marketing budget and supervise a team of staff.
Marketing Directors should be strong leaders and be able to communicate well with people from a range of backgrounds. You’ll need to be organised and able to manage several tasks at one time. Marketing Directors should be able to come up with innovative ideas and understand current trends. It’s important that you have a strong understanding of your product or service and your targeted audience.
There are 3 courses available for people who want to become a Marketing Director.
Possible job outcomes:
Get the technical skills and industry knowledge you need for a dynamic career in marketing and content management. The Bachelor of Marketing and Communication is perfect for advertising, brand, and marketing managers as well as content writing professionals. Marketing executives need a solid understanding of consumer behaviour and the skills to research the market and develop effective media plans. The Bachelor of Marketing and Communication will help you develop the expertise you need to deliver effective marketing strategies for your clients. Ready to begin your professional journey into sales and marketing? Enquire now for admissions information, marketing career outcomes, and degree opportunities near you..
Average duration: 36 months.
Are you seeking a dynamic career in advertising? The Bachelor of Communication (Advertising) is the perfect starting point for sales copywriters, brand managers, and advertising executives. Advertising professionals need a solid understanding of advertising and marketing principles, plus the skills to develop and communicate a clear brand message. The Bachelor of Communication (Advertising) develops this expertise so you can create compelling marketing copy and advertising strategies for your clients. If you’re ready to begin your journey into advertising and digital media enquire now for admission requirements, study unit choices, and the full list of universities who offer the Bachelor of Communication (Advertising)..
The course objective is to develop graduates with highly developed skills in creative and innovative thinking capable of managing and leading global luxury brand strategies, marketing approaches and organisations..
Average duration: 12 months.
In Australia, a full time Marketing Director generally earns $3,100 per week ($161,200 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
This industry has experienced strong growth in employment numbers over the last five years. There are currently 51,400 people working as a marketing specialist in Australia and many of them specialise as a Marketing Director. Marketing Directors may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
If you’re planning a career as a Marketing Director, consider enrolling in a Master of Business Administration (Luxury Brand Management). This course will develop your creative and innovative thinking abilities and give you the skills to manage and lead global luxury brand strategies, marketing approaches and organisations.
We’ll find nearby campuses and check if you’re eligible for funding in your state.
Here are some potential career pathways within marketing. Click on an occupation to learn more about the role and the qualifications that can help you get started in this industry.
Marketing
Marketing Assistant
$1,150 weekly pay
Brand Ambassador
Brand Designer
$1,250 weekly pay
Communications Adviser
$1,730 weekly pay
Communications Officer
$1,540 weekly pay
Digital Marketing Assistant
Digital Media Specialist
Digital Media Strategist
International Relations Officer
$1,793 weekly pay
Market Analyst
Market Researcher
Marketer
$1,440 weekly pay
Marketing Communications Specialist
Marketing Coordinator
Marketing Officer
Media Buyer
$1,758 weekly pay
Media Officer
Media Planner
$1,442 weekly pay
Multimedia Specialist
$1,538 weekly pay
Paid Search Manager
Public Relations Officer
Public Relations Specialist
Social Media Analyst
Social Media Coordinator
Social Media Specialist
Social Media Strategist
Account Director
$1,920 weekly pay
Advertising Executive
$1,340 weekly pay
Brand Manager
Campaign Manager
$1,500 weekly pay
Communications Manager
Communications Specialist
$1,830 weekly pay
Communications Strategist
$1,827 weekly pay
Content Marketing Manager
Creative Director
$2,548 weekly pay
Digital Marketing Manager
Digital Marketing Strategist
Digital Media Manager
Marketing Director
$3,100 weekly pay
Marketing Manager
Marketing Strategist
Media Consultant
Product Manager
Product Marketing Manager
$2,115 weekly pay
Public Relations Consultant
Public Relations Manager
Social Media Manager
Sports Marketer
Learn more about Marketing Director courses in your area.