Marketer Courses
A Marketer promotes products and brands, develops campaigns, conducts research, and generates publicity while communicating with stakeholders.
AI Exposure
High
AI exposure data adapted from Felten, Raj & Seamans (2021). Shortage data sourced from Jobs and Skills Australia (2024).
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How do I become a Marketer
Get qualified to work as a Marketer with a course recognised across Australia. Speak to a training provider to learn more.
The Bachelor of Applied Business (Marketing) is ideal for students seeking a career in business marketing. In this course you will learn how to develop effective strategies for the digital marketplace, build meaningful customer engagement and identify growth opportunities in relevant markets.
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Get the technical skills and industry knowledge you need for a dynamic career in marketing and content management. The Bachelor of Marketing and Communication is perfect for advertising, brand, and marketing managers as well as content writing professionals.
Marketing executives need a solid understanding of consumer behaviour and the skills to research the market and develop effective media plans. The Bachelor of Marketing and Communication will help you develop the expertise you need to deliver effect...
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Blended, On Campus
The Bachelor of Psychological Science (Marketing) underscores the vital role of marketing across diverse economic sectors, spanning both local and global arenas. It encompasses understanding customer needs, pinpointing potential markets, crafting suitable products and services, effectively conveying these offerings to customers, and ensuring their accessibility in the market. This study bridges psychological insights with core marketing principles.
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Blended, On Campus
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The Master of Marketing Management prepares students for managerial roles in a dynamic business environment. It combines functional coursework, interactive discussions, case studies, and hands-on projects for a thorough understanding of marketing strategies, consumer insights, market research techniques, and management practices. The course equips students with expertise and confidence to tackle challenging marketing positions across various industries, from multinational corporations to entrepreneurial v...
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Related career opportunities
Browse occupations related to Marketer.
Common questions
How much does a Marketer earn?
In Australia, a full time Marketer generally earns $1,440 per week ($74,880 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
What are the job opportunities for a Marketer?
This industry is likely to see a strong increase in employment numbers in coming years. There are currently 51,400 people working in this industry in Australia and many of them specialise as a Marketer. Marketers may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
How do I become a Marketer?
If you’re planning a career as a Marketer, consider enrolling in a Bachelor of Marketing and Communication. You’ll learn to understand consumer behaviour, research your market and develop effective media campaigns. A Diploma of Marketing and Communication, Advanced Diploma of Marketing and Communication, Bachelor of Applied Business (Marketing) and Bachelor of Business (Marketing) may also be suitable.
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Explore hundreds of industry-recognised business training courses designed to boost your career. Find the perfect qualification with reputable training providers and enhance your professional skills today.
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Explore nationally recognised Business Administration courses to enhance your career. Specialise in key roles, from management to administration, and drive industry success. Start shaping your future in the business world – com...
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Become a business or life coach with a nationally recognised training course. These great qualifications take your passion for helping people (and your professional experience) to a whole new level.
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Learn how to help new businesses find their footing and established companies to expand their opportunities. Find out more and start today!
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More information
A Marketer performs a range of duties during the promotion of products, services and brands. You might develop marketing campaigns and arrange various promotional activities. Marketers conduct market research and generate positive publicity for clients. You might focus on a particular area of marketing such as social media campaigns or advertising.
Marketers should have excellent interpersonal skills and be strong communicators. You’ll need to understand current trends and be comfortable liaising with a range of stakeholders. Marketers must enjoy working in a team environment and be able to come up with creative promotional ideas.
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