
This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersAn SEO Specialist enhances website visibility by using data analysis and keywords to boost search engine rankings and attract customers.
Get qualified to work as a SEO Specialist with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time SEO Specialist generally earns $1,538 per week ($79,976 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
The number of people working in this industry has increased strongly in recent years. There are currently 51,400 people employed in this field in Australia and many of them specialise as an SEO Specialist. SEO Specialists may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
If you’re thinking of a career as an SEO Specialist, enrol in an Advanced Diploma of Digital Marketing. This course will give you the tools to develop a digital marketing plan, use web analytics, paid search campaigns, email marketing and website optimisation. You’ll also explore topics including content strategy and social media.
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If you're looking to launch your career in the digital landscape, exploring SEO Specialist courses in Rockhampton is an excellent place to start. With the growing demand for digital marketing skills, particularly in SEO, these courses can equip you with the foundational knowledge and skills necessary to excel in various job roles in the industry. Courses such as Social Media Marketing: Elevate and Digital Marketing: Elevate are tailored for beginners, ensuring you can enter the field without prior experience.
For those with a background in marketing or communications, advanced options like the Certificate IV in Marketing and Communication BSB40820 provide an in-depth understanding of SEO strategies and digital marketing principles. This course will hone your skills necessary for advanced positions such as a Digital Marketing Specialist or SEM Specialist, both of which are highly sought after in Rockhampton and beyond.
Understanding the various job roles associated with SEO can help you envision your career path. Apart from becoming an SEO Specialist, you may also explore opportunities as a Social Media Manager, Email Marketing Specialist, or even a Content Strategist. These roles are increasingly vital in today’s marketing landscape, where effective online presence can significantly impact business success.
For those aspiring to broaden their career further, related fields of study such as Business courses and Digital Marketing courses can be advantageous. Many job roles, including Digital Project Manager and Digital Marketing Assistant, are linked to these specialisations, offering a comprehensive array of choices for career growth in Rockhampton’s vibrant job market. Start your journey with an SEO Specialist course today and unlock your potential in this dynamic field!