SEO Specialist Courses
An SEO Specialist enhances website visibility by using data analysis and keywords to boost search engine rankings and attract customers.
AI Exposure
High
AI exposure data adapted from Felten, Raj & Seamans (2021). Shortage data sourced from Jobs and Skills Australia (2024).
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How do I become a SEO Specialist
Get qualified to work as a SEO Specialist with a course recognised across Australia. Speak to a training provider to learn more.
BSB40820
Duration
11 weeks - 18 months
Study mode
Blended, Distance, On Campus, Online, RPL
Get started in marketing with the BSB40820 Certificate IV in Marketing and Communication. This nationally recognised qualification can be your entry point into a marketing role, or great for managers and small business owners who need the skills to increase their sales and outreach. The course covers: co-ordinating marketing activities, analysing consumer behaviour, carrying out market research, creating digital content, presenting your ideas and research, developing social media strategies, and more. You...
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Duration
11 weeks - 18 months
Study mode
Blended, Distance, On Campus, Online, RPL
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10787NAT
Take your marketing skills and knowledge to a whole new level with the 10787NAT Advanced Diploma of Digital Marketing. During this 12 month nationally recognised qualification, you’ll develop a digital marketing plan — then implement the plan using web analytics tools, paid search campaigns, email marketing, website optimisation, display and video advertising. The course also covers: content strategy, SEO, and social media.
Enquire now for the next intake dates and entry requirements.
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10931NAT
Duration
12 months - 17 months
Study mode
On Campus, Online
This course provides students with the foundation needed to create a data-driven digital marketing strategy to real-world challenges marketers confront daily. Diploma of Digital Marketing focuses on the background information and frameworks analysts need to be successful in today's digital business world.
Career opportunities
Duration
12 months - 17 months
Study mode
On Campus, Online
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Estimated fee
From $60,000
The Bachelor of Business (Digital Marketing) equips students with skills in campaign development, implementation, and management. They will learn to handle diverse, data-driven digital marketing strategies and adapt to evolving trends for traffic optimization. The curriculum includes preparation for industry certifications, fostering proficiency in business economics, consumer behaviour, digital communication, problem-solving, negotiation, team building, and strategic thinking. Our faculty ensures readine...
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Estimated fee
From $60,000
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Related career opportunities
Browse occupations related to SEO Specialist.
Common questions
How much does an SEO Specialist earn?
In Australia, a full time SEO Specialist generally earns $1,538 per week ($79,976 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
What are the job opportunities for an SEO Specialist?
The number of people working in this industry has increased strongly in recent years. There are currently 51,400 people employed in this field in Australia and many of them specialise as an SEO Specialist. SEO Specialists may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
How do I become a SEO Specialist?
If you’re thinking of a career as an SEO Specialist, enrol in an Advanced Diploma of Digital Marketing. This course will give you the tools to develop a digital marketing plan, use web analytics, paid search campaigns, email marketing and website optimisation. You’ll also explore topics including content strategy and social media.
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Explore nationally recognised Business Administration courses to enhance your career. Specialise in key roles, from management to administration, and drive industry success. Start shaping your future in the business world – com...
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Learn how to help new businesses find their footing and established companies to expand their opportunities. Find out more and start today!
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More information
An SEO Specialist works with businesses to ensure their websites receive more online traffic. You’ll use techniques such as data analysis and keywords to improve a website’s ranking so it features more prominently with search engines and is more likely to get customers’ attention. An SEO Specialist works closely with marketing and IT professionals in their workplace.
An SEO Specialist needs to be able to analyse data and use it to create an action plan. You’ll need to be good with technology and also understand marketing principles. It’s important that you can work as part of a team and have strong communication skills.
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