081293M Bachelor of Business (Marketing)

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Course description

The Bachelor of Business (Marketing) (081293M) is a university level degree developed inline with the Australian Institute of Marketing (AIM) and ideal for students seeking careers in business marketing. The course is structured in three tiers with students completing 24 units overall. During the course, students choose their own core and elective units based on career interests. Interest areas include understanding advertising, consumer behaviour, digital marketing, audience research, ethics and sustainability and project management.

Nationally recognised

Average duration

24 months

Online or Distance

On-campus

Suitable For

This course is ideal for people who have the following knowledge, skills or abilities:

Administration and Management

Planning and coordination of people and resources.

Critical Thinking

Evaluating the benefits and costs of different solutions for a problem.

Personnel and Human Resources

Recruiting and training people. Managing pay and other entitlements like sick and holiday leave.

Sales and Marketing

Showing, promoting, and selling products or services, including marketing strategy and tactics and sales control systems.

Payment options

Interest free payment plan
Most course providers offer flexible payment options for the 081293M Bachelor of Business (Marketing) such as weekly, bi-monthly, or monthly interest-free payments for those who do not wish (or are unable) to pay their tuition fees outright. There is usually a discount for those who pay their tuition fees upfront. Enquire with a course provider to find out more.

Benefits of nationally recognised training

Australian Qualifications Framework
Nationally Recognised Training


This is a nationally recognised course delivered by Registered Training Organisations (RTOs). RTOs are strictly regulated by the Australian Skills Quality Authority (ASQA). This guarantees you will be studying a quality-assured and nationally recognised qualification.

Recognition of Prior Learning
RTOs are also able to offer Recognition of Prior Learning for work experience or formal qualifications you may have undertaken to shorten the time you have to study. Ask a course provider for more details during the enrolment process.

Find a course provider

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