Product Marketing Manager

A Product Marketing Manager oversees promotional marketing activities for a particular product or service. You might be employed by a large organisation to market their product or work as an external consultant. Product Marketing Managers generate marketing strategies and coordinate promotional activities. You might monitor customer trends and conduct market research.

Product Marketing Managers should be up to date with current trends and have strong communication skills. You’ll need to be creative and be able to come up with unique marketing ideas. Product Marketing Managers must have strong time management skills and should be able to work on several tasks at once.

Future demand High
Average yearly income $134,940
Skill level Advanced

How do I become a product marketing manager?

All skill levels Beginner Experienced

Product Management: Transform

Online
6 months
Unavailable
  • There are no mandated entry requirements.
Additional requirements may apply.
  • There are no mandated entry requirements.
Additional requirements may apply.

Growth Marketing Professional

Online
3 months
  • There are no mandated entry requirements.
Additional requirements may apply.
  • There are no mandated entry requirements.
Additional requirements may apply.
*Showing course fees for all providers. Some providers may not be available in your area.

Related occupations

Common questions

Further reading

Career spotlight: Advertising and marketing professionals

2nd October 2019)

How do I become a sales manager?

22nd December 2022)

How to start a career in Social Media Marketing

4th August 2021)