
Courses for beginners
There are 2 courses available in Geelong Victoria for beginner learners with no prior experience or qualifications.
Manage Legislative Responsibilities for the Sale, Supply and Service of Liquor
- There are no mandated entry requirements.

Manage Premises for the Sale, Supply and Service of Liquor
- There are no mandated entry requirements.

Courses for experienced learners
There are 2 courses available in Geelong Victoria for experienced learners with prior experience or qualifications.
Certificate IV in Floristry
- At least 12 months work experience in a related field OR
- Completed Certificate III in Floristry or equivalent qualifications



Certificate IV in Printing and Graphic Arts Management
- There are no mandated entry requirements.

Key questions
How can I become a shop manager?
To become a shop manager in Geelong, you may want to consider completing the Certificate IV in Floristry. This qualification will equip you with the skills and knowledge necessary for a career in this industry.
Are there training providers in Geelong?
You can train to become a shop manager by completing a qualification with Marjorie Milner College or TAFE NSW. Find a course provider near you. Once you make an enquiry, a course advisor will get in touch to discuss your study options and course fees.
What study modes are available?
There are several campuses within the Geelong area that provide shop manager training. The closest campus is 2km away from the center of Geelong. You can also study a shop manager course through online learning. Find a course provider that best suits your study needs.
Related occupations
Explore related occupations in the shop manager sector.
Customer Service Representative
Customer Service Representatives assist clients with product enquiries, take orders, resolve complaints, and manage customer data through calls, emails, or chat.
Retail Assistant
A Retail Assistant supports customers in shops or department stores by answering inquiries, processing payments, and monitoring stock levels.
Retail Team Leader
A Retail Team Leader supervises staff, ensures sales goals are met, and provides excellent customer service while resolving issues.
Store Manager
A Store Manager oversees retail operations, managing staff, finances, and customer service while handling advertising and resolving issues.
Cashier
A Cashier processes payments, provides receipts, balances cash, and ensures adequate change while delivering excellent customer service.
Car Salesman
Car Salesmen assist customers in purchasing vehicles, providing advice, demonstrating features, organising finance, and processing transactions.
Retail Supervisor
A Retail Supervisor oversees a retail team, ensuring sales targets are met, resolving issues, and assisting customers when needed.
Department Manager
A Department Manager oversees retail operations, sets sales targets, supervises staff, monitors stock, and organises promotions, requiring strong communication and problem-solving skills.
Retail Manager
A Retail Manager supervises store operations, manages staff and budgets, ensures compliance, and focuses on sales and customer service.
Area Manager
An Area Manager oversees operations within a specific region, managing teams, finances, and customer service to ensure effective performance.
Regional Manager
A Regional Manager oversees operations across multiple branches in a specified area, focusing on efficiency, profits, and effective leadership.
Retail Executive
A Retail Executive manages retail operations, sets sales targets, analyses profits, and engages in marketing and strategic planning.
Cluster Manager
A Cluster Manager oversees daily operations across multiple stores, ensuring profitability, effective service, strong leadership, and problem-solving.
Retail Consultant
A Retail Consultant plays a vital role in driving sales and enhancing customer experiences within retail environments.
Stock Controller
A Stock Controller is responsible for managing inventory within a warehouse, retail store, or distribution centre.
Materials Handler
A Materials Handler is responsible for receiving, storing, and distributing materials within a warehouse, manufacturing facility, or construction site.
E‑commerce Assistant
An E-Commerce Assistant manages online products, orders, and content to support sales and ensure a smooth digital shopping experience.
More about shop manager courses in Geelong
Exploring your career options in the retail industry can lead to exciting opportunities, particularly in shop management. If you're situated in Geelong, you're in luck! There are a variety of Shop Manager courses in Geelong designed to cater to everyone—from beginners to those with prior experience. With a total of four courses available, learners can choose the right path that suits their qualifications and career aspirations.
For learners with no prior experience, two popular beginner courses stand out in the Geelong area. The first, Manage Premises for the Sale, Supply and Service of Liquor MLPLCA002, focuses on essential skills for operating a retail environment efficiently. The second option, Manage Legislative Responsibilities for the Sale, Supply and Service of Liquor MLPLCA001, offers training on compliance and regulations, ensuring that aspiring shop managers are well equipped to navigate their responsibilities.
For those who already possess experience and are looking to advance their skills, the Geelong area offers excellent advanced qualifications. One of the most sought-after courses is the Certificate IV in Floristry SFL40115. This course provides specialised training that enables shop managers to make informed decisions in the floral industry. Another advanced course available is the Certificate IV in Printing and Graphic Arts Management ICP40120, designed to enhance the managerial skills needed in creative and printing environments.
The diversity of these Shop Manager courses in Geelong ensures that whether you are at the start of your career or looking to upskill, there are appropriate options tailored to your needs. With the right training, you can position yourself for various job roles within the retail sector, such as a Shop Manager in liquor stores, floristry, or the printing industry.
Choosing to pursue a career in shop management not only allows you to develop valuable skills but also presents numerous opportunities for career advancement. With the range of courses available in Geelong, learners can take the necessary steps to become proficient in managing retail operations and leading teams effectively. Start your journey into shop management today by enrolling in one of the many Shop Manager courses in Geelong that best fit your career goals!
Further reading


English Language Tests: Which One Should You Take?
29th September 2025