11426NAT

Diploma of Social Media Marketing with Artificial Intelligence

The 11426NAT Diploma of Social Media Marketing with Artificial Intelligence provides comprehensive skills in social media marketing with a focus on integrating AI across campaign planning and execution. Learners develop the ability to create platform-specific strategies, produce AI-supported content, manage organic communities, run paid advertising campaigns, and apply data-driven techniques to improve conversions. The course reflects current industry practice, using automation and AI tools to improve eff...

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Bachelor of Communication and Media

The Bachelor of Communication and Media provides a solid foundation in both national and international communication and media industries. This course emphasises high-level skills in media production, communication research, and independent project work, preparing students for global careers. It is tailored for roles in digital and social media, visual communication design, journalism, screen media production, marketing, advertising, and public relations. Students will engage deeply in media and communica...

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Bachelor of Arts (Media and Communication)

The Bachelor of Arts (Media and Communication) provides a deep understanding of modern media industries and communication technologies, examining their effects on politics, society, and culture globally. This esteemed course equips students with skills coveted in various media fields. It paves the way for careers in journalism, public relations, professional writing, marketing, media management, communication, and publishing. Students also gain insights into contemporary topics like big data, surveillance...

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Bachelor of Business (Public Relations)

The Bachelor of Business (Public Relations) focuses on effective communication between organisations and various stakeholders. Students will learn the essentials of crafting and executing strategic information plans to manage an organisation's public image. This course encompasses various facets such as business communication, digital marketing, and corporate branding. This foundational knowledge equips graduates to navigate ethical considerations and cultural contexts in modern public relations, ensu...

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