This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Paid Search Manager creates strategies to enhance website visibility in search engines, analysing client needs and audience behaviour.
In Australia, a full time Paid Search Manager generally earns $1,800 per week ($93,600 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
The number of people working in this industry is likely to grow strongly in coming years. There are currently 105,100 people employed in this field in Australia and many of them specialise as a Paid Search Manager. Paid Search Managers may find work across all areas of Australia.
Source: Australian Government Labour Market Insights
An Advanced Diploma of Digital Marketing is an ideal qualification if you’re planning a career as a Paid Search Manager. This course will give you the skills to develop a digital marketing plan, use web analytics tools, paid search campaigns, email marketing, website optimisation and display and video advertising. You’ll also explore topics such as content strategy, SEO and social media.
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If you’re considering a career as a Paid Search Manager, enrolling in Paid Search Manager courses in Adelaide is the perfect way to start your journey. These courses provide the essential knowledge and skills required to design effective pay-per-click campaigns, analyse campaign performance, and optimise for better results. Adelaide, known for its vibrant business and marketing landscape, offers various reputable training providers that are either Registered Training Organisations (RTOs) or recognised by industry bodies, ensuring you receive high-quality education right in the heart of the city.
Completing a paid search management course can also open doors to exciting career opportunities beyond the role itself. As a graduate, you may also find interest in related positions such as Social Media Manager or Campaign Manager, where your skills in digital marketing will be in high demand. Additionally, the analytical side of the role could attract you to becoming a Market Research Analyst or a Marketing Analyst, as you learn to navigate the intricacies of online marketing metrics.
Furthermore, Adelaide hosts a rich array of businesses that rely on skilled marketing professionals. As you pursue Paid Search Manager courses in Adelaide, consider how these not only equip you for the specific role but also enrich your qualifications for diverse career paths. Roles such as Content Strategist and Media Relations Specialist benefit significantly from a robust understanding of online advertising strategies.
The Adelaide job market is ever-evolving, and position types such as Public Relations Executive or Sports Marketing Manager are becoming increasingly intertwined with digital marketing roles. By taking Paid Search Manager courses in Adelaide, you not only position yourself expertly for a rewarding career in paid search management but also expand your horizons into complementary roles that harness the full power of digital marketing strategies.