Marketing Officer

A Marketing Officer is involved with promotional campaigns to generate positive publicity for a product, service or brand. You may design marketing campaigns or be involved with promotional activities. Marketing Officers may focus on media or social media campaigns, advertising or other marketing strategies. You might also conduct research to evaluate current public opinion or knowledge.

Marketing Officers should have strong communication skills and be up to date with current trends. It’s important you can work as part of a team and liaise with stakeholders from a range of backgrounds. Marketing Officers should be able to generate innovative ideas and be creative with their promotional strategies.

Future demand High
Average yearly income $79,560
Skill level Advanced

How do I become a marketing officer?

All skill levels Beginner Experienced
BSB50620

Diploma of Marketing and Communication

Blended, Online
12 months
$1,995 - $6,995
  • There are no mandated entry requirements.
Additional requirements may apply.
Communications Manager Marketing Manager Brand Manager
Account Director Public Relations Officer Brand Ambassador Marketer Junior Website Designer Content Manager Marketing Officer Marketing Assistant Creative Entrepreneur E-Commerce Developer Digital Business Strategist Product Specialist Account Manager Social Media Coordinator Email Marketing Specialist Freelance Artist Digital Media Strategist Social Media Strategist ICT Sales Assistant Multimedia Designer Social Marketer Account Executive Travel Agency Manager Real Estate Agency Manager Cellar Door Manager Radio Producer Design Strategist E-Commerce Manager New Home Sales Consultant Fashion Photographer Portrait Photographer Screenplay Writer Car Salesman Pre-Press Operator Visual Merchandiser Senior Merchandiser Multimedia Writer Marketing Director Retail Executive Marketing Strategist Product Marketing Manager Retention Specialist Market Researcher Fundraising Coordinator Paid Search Manager Relationship Manager Communications Adviser Communications Officer Media Analyst Communications Strategist Media Officer Digital Media Specialist Gallery Manager Sponsorship Manager Student Recruitment Officer Digital Producer International Marketing Specialist Campaign Manager Film Producer Event Photographer Product Photographer Arts Programmer Art Gallery Director Visual Communication Designer Information Designer Digital Artist Editorial Writer Creative Writer Public Affairs Consultant Media Advisor Strategic Advisor Film and TV Production Manager Business Development Consultant Global Account Manager Customer Relationship Manager Pharmaceutical Sales Representative Marketing Executive Marketing Communications Manager Marketing Consultant Brand Strategist International Marketer Marketing Project Manager Content Strategist Blog Writer Advertising Copywriter Feature Writer Freelance Writer Advertising Executive Public Relations Executive Magazine Stylist Event Stylist Sports Marketing Manager Category Manager Media Relations Specialist Arts Writer Advertising Account Manager
+ 96 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Communications Manager Marketing Manager Brand Manager Account Director Public Relations Officer Brand Ambassador Marketer Junior Website Designer Content Manager Marketing Officer Marketing Assistant Creative Entrepreneur E-Commerce Developer Digital Business Strategist Product Specialist Account Manager Social Media Coordinator Email Marketing Specialist Freelance Artist Digital Media Strategist Social Media Strategist ICT Sales Assistant Multimedia Designer Social Marketer Account Executive Travel Agency Manager Real Estate Agency Manager Cellar Door Manager Radio Producer Design Strategist E-Commerce Manager New Home Sales Consultant Fashion Photographer Portrait Photographer Screenplay Writer Car Salesman Pre-Press Operator Visual Merchandiser Senior Merchandiser Multimedia Writer Marketing Director Retail Executive Marketing Strategist Product Marketing Manager Retention Specialist Market Researcher Fundraising Coordinator Paid Search Manager Relationship Manager Communications Adviser Communications Officer Media Analyst Communications Strategist Media Officer Digital Media Specialist Gallery Manager Sponsorship Manager Student Recruitment Officer Digital Producer International Marketing Specialist Campaign Manager Film Producer Event Photographer Product Photographer Arts Programmer Art Gallery Director Visual Communication Designer Information Designer Digital Artist Editorial Writer Creative Writer Public Affairs Consultant Media Advisor Strategic Advisor Film and TV Production Manager Business Development Consultant Global Account Manager Customer Relationship Manager Pharmaceutical Sales Representative Marketing Executive Marketing Communications Manager Marketing Consultant Brand Strategist International Marketer Marketing Project Manager Content Strategist Blog Writer Advertising Copywriter Feature Writer Freelance Writer Advertising Executive Public Relations Executive Magazine Stylist Event Stylist Sports Marketing Manager Category Manager Media Relations Specialist Arts Writer Advertising Account Manager + 96 more
*Showing course fees for all providers. Some providers may not be available in your area.

Related occupations

Common questions

Further reading

How to start a career in Social Media Marketing

4th August 2021)

Career spotlight: Advertising and marketing professionals

2nd October 2019)

What can you do with a Diploma of Social Media Marketing?

13th January 2021)