
This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersMedia Buyers identify and purchase advertising space across various channels, collaborating with marketing teams to maximise exposure and analyse performance metrics.
Get qualified to work as a Media Buyer with a course recognised across Australia. Speak to a training provider to learn more.
Media buyers, along with other advertising and marketing professionals in Australia, generally earn approximately $2,200 per week ($114,400 annually). There may also be opportunities for performance incentives and bonuses.Please note: These are median figures for full-time employees and should be considered a guide only.
There are currently 83,400 advertising and marketing professionals (including media buyers) employed in Australia. This is a growing work sector with future growth of 11.6% expected over the next 5 years.
Media buyers need a thorough understanding of the core principles of marketing and advertising as well knowledge of the latest media platforms and their audiences. You’ll also need excellent organisational and time management skills. Launch your career as a media buyer by undertaking a Certificate IV in Marketing and Communication, Diploma of Digital Marketing, or Bachelor of Applied Business (Marketing). If you want to specialise in social media advertising you could try the Diploma of Social Media Marketing. You’ll also benefit by gaining proficiency in the Microsoft Office Suite (Word, Excel, Powerpoint, and Adobe Creative Cloud).
Source: Australian Government Labour Market Insights 2023
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If you're looking to embark on a rewarding career in media buying, the Media Buyer courses in Devonport are designed to equip you with the knowledge and skills necessary to thrive in this dynamic field. With three available higher education courses, you can choose the path that aligns best with your career goals. Whether you're aspiring to understand the nuances of digital advertising or the intricacies of traditional media, there's a programme tailored just for you.
Among the most popular courses are the Bachelor of Business (Marketing), and the Bachelor of Communication. These advanced qualifications are perfect for experienced learners who want to elevate their expertise and become leaders in media buying. The hands-on approach of these courses ensures you'll learn practical skills that can be immediately applied in the fast-paced world of marketing.
Moreover, in Devonport, additional career opportunities await those completing Bachelor of Business (Public Relations) and other related courses. Graduating from these programmes can open doors to exciting job roles such as a Social Media Manager or a Market Research Analyst. Each role leverages different aspects of media buying, from understanding audience engagement to analysing market trends.
In addition to these roles, you might also consider becoming a Campaign Manager or a Content Strategist. These positions focus on the strategies and content that make campaigns successful, further expanding your expertise in the marketing landscape. The skills you develop while studying media buying will not only make you a valuable asset to companies in Devonport but also throughout Australia.
By pursuing Media Buyer courses in Devonport, you are investing in a future filled with exciting career prospects. You could find yourself successful in roles like Marketing Analyst, Sports Marketing Manager, or even a Media Relations Specialist. So why wait? Explore the course offerings today and take your first step towards a fulfilling career in media buying! Your journey starts here in Devonport.