
This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersMedia Planners develop advertising strategies by conducting market research and creating campaigns to promote products across various media channels.
Get qualified to work as a Media Planner with a course recognised across Australia. Speak to a training provider to learn more.
Salaries for Media Planners start at $75,000 per annum with opportunities for performance-based bonuses and incentives. Increase your earning capacity by gaining specialist qualifications in business analytics and market research as well as industry-specific knowledge.
There are no clear employment figures for Media Planners in Australia right now. They are employed by advertising agencies as well as large corporations, SMEs, non-profits, and government organisations. Media Planners often work as independent consultants.
The minimum entry point for Media Planners in Australia is the Diploma of Marketing and Communications, though many organisations will expect you to have a Bachelor of Business (Marketing), Bachelor of Communications (Advertising), or Bachelor of Media and Communications. To be successful in this role you will need a working knowledge of the latest digital technologies and social media platforms as well as traditional media outlets. It will definitely help to gain proficiency in the Adobe Creative Cloud and Microsoft Office applications.
Source: Australian Government Labour Market Insights 2023
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Are you looking to advance your career as a Media Planner? The Media Planner courses in Cairns provide a fantastic opportunity to develop the skills required for success in this dynamic field. In Cairns, you can find excellent training options that will equip you with the essential knowledge and techniques to excel in media planning and strategy. With a growing market for skilled media planners in Australia, now is the perfect time to invest in your education and future.
One of the standout courses available in Cairns is the Bachelor of Business (Marketing). This course is designed for experienced learners and covers critical marketing concepts and practices that are directly relevant to the Media Planner role. By enrolling in this course, you'll gain a solid foundation in business and marketing principles, enabling you to make informed decisions in the ever-evolving media landscape.
In addition to the core curriculum, aspiring Media Planners in Cairns may also want to explore related fields of study such as Business courses and specialised Marketing courses. These programs delve into various aspects of media, consumer behaviour, and strategic planning. By broadening your knowledge, you can enhance your skill set and increase your employability in diverse roles within the marketing sector.
Besides Media Planner roles, studying in Cairns opens up various career opportunities like becoming a Social Media Manager, Market Research Analyst, or even a Campaign Manager. Each of these positions requires a unique blend of marketing skills that can be cultivated through the courses available in the Cairns area. By choosing a path that interests you, you can carve out a fulfilling career in the media and marketing landscape.
Ultimately, pursuing Media Planner courses in Cairns provides you with the essential foundation to further your career in marketing and media. Consider the opportunities that resonate with your goals, whether it's enhancing your expertise with a course in Content Strategy or developing analytical skills as a Marketing Analyst. Start your journey today and take the first step towards becoming a successful Media Planner in the vibrant city of Cairns!