
This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersMedia Planners develop advertising strategies by conducting market research and creating campaigns to promote products across various media channels.
Get qualified to work as a Media Planner with a course recognised across Australia. Speak to a training provider to learn more.
Salaries for Media Planners start at $75,000 per annum with opportunities for performance-based bonuses and incentives. Increase your earning capacity by gaining specialist qualifications in business analytics and market research as well as industry-specific knowledge.
There are no clear employment figures for Media Planners in Australia right now. They are employed by advertising agencies as well as large corporations, SMEs, non-profits, and government organisations. Media Planners often work as independent consultants.
The minimum entry point for Media Planners in Australia is the Diploma of Marketing and Communications, though many organisations will expect you to have a Bachelor of Business (Marketing), Bachelor of Communications (Advertising), or Bachelor of Media and Communications. To be successful in this role you will need a working knowledge of the latest digital technologies and social media platforms as well as traditional media outlets. It will definitely help to gain proficiency in the Adobe Creative Cloud and Microsoft Office applications.
Source: Australian Government Labour Market Insights 2023
Browse occupations related to Media Planner
If you are looking to advance your career in the field of marketing, exploring the available Media Planner courses in Maryborough is a fantastic starting point. With a solid understanding of media planning, you can make strategic decisions that directly impact the success of marketing campaigns. In Maryborough, there is a range of courses tailored to provide you with the knowledge and skills needed to excel in this dynamic career.
Among the offerings, the Bachelor of Business (Marketing) is particularly popular for experienced learners. This higher education course equips you with advanced skills in marketing strategy, media planning, and campaign management, perfect for those seeking to deepen their expertise in the industry. As you delve into this course, you will benefit from comprehensive training designed to enhance your capabilities in navigating the ever-evolving marketing landscape.
In addition to dedicated Media Planner courses, it’s essential to explore related fields of study such as Business courses and Marketing courses. These categories broaden your understanding of the business environment and the specific tactics required for effective marketing communication. By engaging with these disciplines, you will be better equipped for a fulfilling career in media planning and marketing.
Maryborough is a vibrant community with numerous opportunities for career growth, especially in marketing and media planning. Investing in your education through Media Planner courses in Maryborough will empower you with the skills necessary to succeed in this competitive field. Take the first step towards a rewarding career path today and discover how these courses can transform your professional life.