This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Marketing Strategist plans campaigns, researches market trends, and designs promotional activities to boost sales or brand awareness.
Get qualified to work as a Marketing Strategist with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Marketing Strategist generally earns $1,550 per week ($80,600 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
This industry is expected to see strong growth in employment numbers in coming years. There are currently 51,400 people working in this field in Australia and many of them specialise as a Marketing Strategist. Marketing Strategists may find work across all regions of Australia, particularly in larger towns and cities.
Source: Australian Government Labour Market Insights
If you’re planning a career as a Marketing Strategist, consider enrolling in a Bachelor of Commerce. This course will give you the skills to work in a range of roles with subjects including finance fundamentals, economic principles, business analytics, commercial law and professional practice. You’ll be able to specialise your skills in areas such as accounting, economics, innovation, marketing, business law, human resources, leadership or banking.
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If you are looking to advance your career in marketing, the Marketing Strategist courses in Tasmania offer an exceptional pathway to enhance your skills and gain valuable qualifications. With a selection of advanced courses, such as the Bachelor of Business (Marketing) and the Advanced Diploma of Marketing and Communication BSB60520, aspiring marketing professionals can build a solid foundation in strategic marketing principles while studied conveniently in Tasmania.
Professionals seeking a comprehensive education in marketing can also explore the Bachelor of Commerce (Marketing) and the Graduate Certificate in Communication. These courses are designed for experienced learners who wish to deepen their understanding of the ever-evolving marketing landscape. Delivered by reputable institutions, such as the University of Tasmania, these courses guarantee high-quality education and recognition in the industry.
Completing a Marketing Strategist course will not only furnish you with advanced skills but will also open up considerable job opportunities in various sectors. Graduates can pursue careers as Social Media Managers, Market Research Analysts, and Campaign Managers. Each of these roles is pivotal in driving successful marketing strategies, enhancing brand visibility, and navigating consumer behaviour in today's digital environment.
Moreover, as a Marketing Strategist, you may find opportunities as a Content Strategist or a Marketing Analyst, roles that are crucial for analysing market trends and extracting valuable insights. Other exciting job prospects include positions as a Sports Marketing Manager or a Media Relations Specialist, all of which play an integral role in shaping and promoting brand narratives across different platforms.
To further explore your options and find the right course tailored to your aspirations, dive into the extensive Business courses and focused Marketing studies available on the site. Take the first step towards a rewarding career in marketing by enrolling in the leading Marketing Strategist courses in Tasmania today, and equip yourself with the knowledge needed to thrive in this dynamic field.