
This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersMedia Buyers identify and purchase advertising space across various channels, collaborating with marketing teams to maximise exposure and analyse performance metrics.
Get qualified to work as a Media Buyer with a course recognised across Australia. Speak to a training provider to learn more.
Media buyers, along with other advertising and marketing professionals in Australia, generally earn approximately $2,200 per week ($114,400 annually). There may also be opportunities for performance incentives and bonuses.Please note: These are median figures for full-time employees and should be considered a guide only.
There are currently 83,400 advertising and marketing professionals (including media buyers) employed in Australia. This is a growing work sector with future growth of 11.6% expected over the next 5 years.
Media buyers need a thorough understanding of the core principles of marketing and advertising as well knowledge of the latest media platforms and their audiences. You’ll also need excellent organisational and time management skills. Launch your career as a media buyer by undertaking a Certificate IV in Marketing and Communication, Diploma of Digital Marketing, or Bachelor of Applied Business (Marketing). If you want to specialise in social media advertising you could try the Diploma of Social Media Marketing. You’ll also benefit by gaining proficiency in the Microsoft Office Suite (Word, Excel, Powerpoint, and Adobe Creative Cloud).
Source: Australian Government Labour Market Insights 2023
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Discover the dynamic world of Media Buying with our selection of Media Buyer courses in Tasmania. As consumer behaviour shifts and digital strategies evolve, the demand for skilled Media Buyers in Tasmania and beyond is on the rise. These specialised courses offer experienced learners the opportunity to deepen their understanding of marketing principles and enhance their careers in an ever-changing landscape. With programmes such as the Bachelor of Business (Marketing) and the Bachelor of Business (Public Relations), you can develop the critical skills needed to excel in this field.
The Media Buyer profession encompasses various exciting job roles that are integral to successful marketing campaigns. In Tasmania, professionals with expertise in this area might find themselves pursuing positions as a Social Media Manager, Marketing Analyst, or even as a Campaign Manager. These roles require a robust understanding of media strategies and consumer engagement, making the knowledge gained from our advanced Media Buyer courses invaluable for career progression.
Additionally, graduates from these courses can explore various other career paths in Tasmania, such as Content Strategist, Media Relations Specialist, or even a Product Specialist. Each of these roles plays a critical part in how businesses communicate their messages effectively. By enrolling in one of the Media Buyer courses in Tasmania, you'll open the door to a plethora of opportunities in the marketing sector.
The educational landscape in Tasmania is rich with options, and aspiring Media Buyers have much to gain from the comprehensive courses available. Whether you choose to follow the path of Public Relations Executive or aim for a role with a focus on analytics such as a Market Research Analyst, the knowledge and skills acquired from these courses will be instrumental in your success. Invest in your future today by exploring the available Media Buyer courses in Tasmania and take the first step towards a rewarding career in the media landscape.