
This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersMedia Planners develop advertising strategies by conducting market research and creating campaigns to promote products across various media channels.
Get qualified to work as a Media Planner with a course recognised across Australia. Speak to a training provider to learn more.
Salaries for Media Planners start at $75,000 per annum with opportunities for performance-based bonuses and incentives. Increase your earning capacity by gaining specialist qualifications in business analytics and market research as well as industry-specific knowledge.
There are no clear employment figures for Media Planners in Australia right now. They are employed by advertising agencies as well as large corporations, SMEs, non-profits, and government organisations. Media Planners often work as independent consultants.
The minimum entry point for Media Planners in Australia is the Diploma of Marketing and Communications, though many organisations will expect you to have a Bachelor of Business (Marketing), Bachelor of Communications (Advertising), or Bachelor of Media and Communications. To be successful in this role you will need a working knowledge of the latest digital technologies and social media platforms as well as traditional media outlets. It will definitely help to gain proficiency in the Adobe Creative Cloud and Microsoft Office applications.
Source: Australian Government Labour Market Insights 2023
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If you're looking to elevate your career in marketing, exploring Media Planner courses in South Australia is a fantastic way to gain the skills and qualifications needed to excel in this dynamic field. With a focus on both practical and strategic elements of media planning, these courses cater specifically to experienced learners who have prior qualifications or industry experience. For example, you can consider enrolling in the Bachelor of Business (Marketing) or the Bachelor of Arts (Marketing). These programs are designed to provide you with the in-depth knowledge that is essential for a successful career as a Media Planner.
In South Australia, you'll have the opportunity to learn from reputable institutions such as Flinders University and The University of Adelaide. These training providers are recognised for their high-quality education and are accredited as Registered Training Organisations (RTOs). By choosing their Media Planner courses, you can feel confident that you’re receiving an education that meets industry standards and equips you with the skills necessary to thrive in media planning.
The Media Planner job role intersects with various fields of study, allowing for a well-rounded approach to your education. Delve deeper into related areas by exploring Business courses or specialised Marketing courses. These categories not only broaden your knowledge base but also enhance your employability in a competitive job market. With the right training, you will find numerous opportunities available in the vibrant landscapes of South Australia.
Investing in your education through Media Planner courses in South Australia is an essential step towards unlocking your potential in the marketing industry. The skills you acquire will serve you well as you navigate the evolving media landscape. With guidance from esteemed institutions and a focus on current media strategies, you will be well-prepared to take on exciting roles in this field. For more information and to explore available courses, visit us at Media Planner Courses in South Australia.