This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Product Marketing Manager develops and coordinates marketing strategies for products, monitors market trends, and manages promotional activities.
Get qualified to work as a Product Marketing Manager with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Product Marketing Manager generally earns $2,595 per week ($134,940 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
This industry is likely to experience moderate growth in employment numbers in coming years. There are currently 100,600 people working in this field in Australia and many of them specialise as a Product Marketing Manager. Product Marketing Managers may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
If you’re interested in a career as a Product Marketing Manager, consider enrolling in a Bachelor of Business (Marketing). This course will give you the skills to take on a range of marketing roles and allow you to explore areas such as advertising, consumer behaviour, digital marketing, audience research, ethics and sustainability and project management.
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If you are looking to excel in the field of marketing, pursuing Product Marketing Manager courses in Victoria is an excellent choice. These courses cater to both beginners and experienced learners, allowing individuals to gain a comprehensive understanding of key marketing concepts and strategies. With three distinct courses available in Victoria, such as the popular Product Management: Transform, you can start your journey with a strong foundation. This beginner-friendly course is perfect for those with no prior experience, and it sets the stage for further advancement in the field.
For those who are already familiar with marketing principles, Victoria offers advanced options, including the Bachelor of Commerce (Honours) (Marketing) and the Bachelor of Business (Marketing). These degrees delve deeper into the complexities of product marketing, enhancing your expertise and preparing you for challenging roles in the industry. Both Monash University and La Trobe University, esteemed institutions, provide these advanced training opportunities, ensuring that you receive quality education from renowned instructors in the Victoria area.
As you embark on your educational journey, it is also essential to consider the various career paths available to a Product Marketing Manager. Related job roles such as Social Media Manager, Market Research Analyst, and Campaign Manager await successful graduates. These roles not only expand your career prospects but also enrich your understanding of the marketing landscape, allowing you to apply your skills in various contexts across Victoria’s vibrant job market.
Equipped with the knowledge and skills gained from the Product Marketing Manager courses in Victoria, you will be well-prepared to tackle roles that require creativity and analytical thinking. The courses not only focus on product marketing but also introduce you to vital areas such as Content Strategy and Marketing Analysis. With support from local training providers like Monash University and La Trobe University, you can confidently pursue your goals, turning your passion for marketing into a rewarding career. Embrace this opportunity to transform your future in the thriving field of product marketing in Victoria!