Marketing

Browse careers that are in demand now and meet Australia’s future workforce needs.

Marketing Coordinator

Marketing Coordinators manage various marketing tasks, including advertising, social media, and email campaigns, often collaborating with freelancers.

Avg yearly income $78,000
Skill level Advanced

Digital Marketing Assistant

A Digital Marketing Assistant produces online marketing materials, creates content, monitors social media, and updates websites, requiring strong organisational and communication skills.

Avg yearly income $78,000
Skill level Advanced

Social Media Manager

A Social Media Manager oversees a brand's online presence by managing accounts, creating content, analysing trends, and engaging with audiences.

Avg yearly income $65,000
Skill level Advanced

Communications Manager

A Communications Manager oversees an organisation's communication with clients and stakeholders, creating protocols and guiding best practices.

Avg yearly income $130,000
Skill level Advanced

Marketing Manager

Marketing Managers create advertising strategies and identify market opportunities while overseeing a team of copywriters and designers.

Avg yearly income $114,400
Skill level Advanced

Brand Manager

Brand Managers shape and oversee an organisation's brand perception, developing logos, campaigns, and strategies to enhance public image.

Avg yearly income $117,000
Skill level Advanced

Account Director

Account Directors manage key client relationships, handling negotiations, market research, and sales reporting to drive business success.

Avg yearly income $130,000
Skill level Advanced

Product Manager

A Product Manager develops and oversees products from concept to sales, conducting market research, managing budgets, and collaborating on promotions.

Avg yearly income $130,000
Skill level Beginner

Brand Designer

Brand Designers create and manage an organisation's visual identity, developing logos, style guides, and overseeing branding across media.

Avg yearly income $67,600
Skill level Advanced

Social Media Coordinator

A Social Media Coordinator manages an organisation's social media by creating content, engaging with audiences, and staying on top of trends.

Avg yearly income $69,940
Skill level Advanced

Digital Marketing Manager

A Digital Marketing Manager oversees online marketing strategies, develops content for various platforms, and monitors customer engagement, requiring strong leadership and creative skills.

Avg yearly income $119,600
Skill level Advanced

Marketing Director

A Marketing Director develops strategies, manages campaigns, monitors trends, and leads a team to promote a brand, product, or organisation.

Avg yearly income $170,040
Skill level Advanced

Brand Ambassador

A Brand Ambassador promotes a business or product by representing it at events and online, requiring strong communication skills and brand knowledge.

Avg yearly income $68,120
Skill level Beginner

Public Relations Officer

A Public Relations Officer manages public perception by promoting positive brand attitudes, organising events, and addressing issues.

Avg yearly income $76,960
Skill level Advanced

Market Analyst

A Market Analyst researches consumer behaviour and competition, analyses market opportunities, and recommends strategies for sales and marketing.

Avg yearly income $109,980
Skill level Advanced

Marketing Strategist

A Marketing Strategist plans campaigns, researches market trends, and designs promotional activities to boost sales or brand awareness.

Avg yearly income $80,600
Skill level Advanced

Marketing Officer

A Marketing Officer plans and executes campaigns to promote products or brands, focusing on media, social media, advertising, and research.

Avg yearly income $79,560
Skill level Advanced

Marketing Assistant

A Marketing Assistant supports campaigns, assists with media and advertising, develops materials, and conducts customer research for brands.

Avg yearly income $69,940
Skill level Advanced

Product Marketing Manager

A Product Marketing Manager develops and coordinates marketing strategies for products, monitors market trends, and manages promotional activities.

Avg yearly income $134,940
Skill level Advanced

Performance Manager

A Performance Manager evaluates staff or team performance, provides improvement guidance, recognises achievements, and ensures effective communication.

Avg yearly income $108,992
Skill level Advanced

Paid Search Manager

A Paid Search Manager creates strategies to enhance website visibility in search engines, analysing client needs and audience behaviour.

Avg yearly income $93,600
Skill level Advanced

Communications Adviser

A Communications Adviser manages media activities, guides information release, liaises with stakeholders, and ensures strong analytical and teamwork skills.

Avg yearly income $99,580
Skill level Advanced

Market Researcher

A Market Researcher gathers and analyses consumer data to identify trends, providing insights and recommendations to clients through reports.

Avg yearly income $99,372
Skill level Advanced

Marketer

A Marketer promotes products and brands, develops campaigns, conducts research, and generates publicity while communicating with stakeholders.

Avg yearly income $74,880
Skill level Advanced

Media Buyer

Media Buyers identify and purchase advertising space across various channels, collaborating with marketing teams to maximise exposure and analyse performance metrics.

Avg yearly income $114,400
Skill level Advanced

Creative Director

Creative Directors oversee the visual branding of products and services, leading teams in marketing initiatives while analysing consumer behaviour and negotiating budgets.

Avg yearly income $139,984
Skill level Advanced

International Relations Officer

International Relations Officers manage their organisation's brand perception abroad, liaising with foreign dignitaries and researching global events.

Avg yearly income $93,600
Skill level Advanced

Communications Specialist

Communications Specialists shape organisational communication with stakeholders and the public, impacting sales, productivity, and reputation.

Avg yearly income $99,996
Skill level Advanced

Communications Officer

Communications Officers develop content and strategies within marketing and PR teams, collaborating with various specialists to enhance outreach.

Avg yearly income $83,980
Skill level Advanced

Media Officer

Media Officers manage how organisations engage with the press, crafting communications plans and coordinating media opportunities to enhance visibility.

Avg yearly income $91,000
Skill level Advanced

Sponsorship Manager

Sponsorship Managers secure funding for community organisations by developing proposals, negotiating sponsorships, and supporting marketing efforts.

Avg yearly income $109,200
Skill level Advanced

Media Researcher

Media Researchers assist production teams by sourcing information, conducting research, and facilitating interviews for various media outlets.

Avg yearly income $94,588
Skill level Advanced

Media Planner

Media Planners develop advertising strategies by conducting market research and creating campaigns to promote products across various media channels.

Avg yearly income $82,264
Skill level Advanced

Multimedia Specialist

Multimedia Specialists create animated content and games using digital technologies for various applications, balancing design and project management.

Avg yearly income $87,464
Skill level Advanced

Media Consultant

Media Consultants enhance public profiles for clients through PR opportunities, advertising campaigns, and social media strategies.

Avg yearly income $98,800
Skill level Advanced

Communications Strategist

Communications Strategists devise and manage branding and communication strategies by conducting research and planning outreach to stakeholders.

Avg yearly income $93,600
Skill level Advanced

Digital Media Manager

A Digital Media Manager oversees online presence and content strategy, managing campaigns and analysing performance to enhance brand visibility.

Avg yearly income $114,400
Skill level Advanced

Digital Media Strategist

A Digital Media Strategist develops and implements marketing strategies across platforms to enhance brand visibility and drive audience engagement.

Avg yearly income $104,000
Skill level Advanced

Social Media Strategist

A Social Media Strategist creates and implements strategies to enhance brand engagement, conduct market research, and analyse performance metrics.

Avg yearly income $93,600
Skill level Advanced

Advertising Executive

An Advertising Executive creates and executes marketing campaigns, conducts market research, and collaborates with clients to boost brand awareness and sales.

Avg yearly income $78,000
Skill level Advanced

Content Marketing Manager

Content Marketing Managers create and manage strategies to engage audiences and boost brand awareness, requiring strong writing and analytical skills.

Avg yearly income $98,800
Skill level Advanced

Digital Media Specialist

A Digital Media Specialist creates and manages online content across various platforms, enhancing brand visibility and driving digital engagement.

Avg yearly income $78,000
Skill level Advanced

Community Relations Manager

A Community Relations Manager builds positive relationships between an organisation and the community, requiring strong communication and interpersonal skills.

Avg yearly income $145,600
Skill level Advanced

International Marketing Specialist

An International Marketing Specialist creates strategies to broaden a business's global reach, conducting research, tailoring campaigns, and analysing performance.

Avg yearly income $96,200
Skill level Advanced

Campaign Manager

Campaign Managers develop and execute marketing campaigns, collaborating with teams to set goals, manage budgets, and analyse performance.

Avg yearly income $93,600
Skill level Advanced

Public Relations Executive

A Public Relations Executive manages an organisation's image, develops PR strategies, writes press releases, and builds media relationships.

Avg yearly income $78,000
Skill level Advanced

Market Research Analyst

A Market Research Analyst examines market trends and consumer data to provide insights that guide business strategies and decisions.

Avg yearly income $81,120
Skill level Advanced

Festival Producer

Festival Producers organise and manage all aspects of festivals, coordinating logistics, vendors, and marketing to deliver seamless, engaging events.

Avg yearly income $93,600
Skill level Advanced

Partnerships Manager

Partnerships Managers develop and maintain key relationships to drive growth, negotiating agreements and coordinating with teams to achieve strategic goals.

Avg yearly income $119,600
Skill level Advanced

Media Advisor

Media Advisors manage and enhance an organisation's public image through strategic communication, crafting press releases, coordinating media, and advising on strategies.

Avg yearly income $93,600
Skill level Advanced

Science Communicator

A Science Communicator simplifies complex scientific ideas for the public through writing, presentations, and educational programmes to enhance understanding.

Avg yearly income $79,040
Skill level Advanced

Advertising Specialist

An Advertising Specialist creates and manages advertising campaigns to effectively promote products and brands across various media platforms.

Avg yearly income $74,984
Skill level Advanced

Marketing Specialist

A Marketing Specialist creates strategies to promote products, analysing trends, managing digital efforts, and aligning campaigns with business goals.

Avg yearly income $82,420
Skill level Advanced

Advertising Account Manager

An Advertising Account Manager oversees client accounts, manages campaigns, coordinates teams, and ensures timely, budget-friendly delivery.

Avg yearly income $78,000
Skill level Advanced

Business Relationship Manager

A Business Relationship Manager develops and manages client relationships, ensuring satisfaction and driving business growth through tailored solutions.

Avg yearly income $98,800
Skill level Advanced

Promotions Manager

A Promotions Manager develops strategies to enhance product visibility, coordinating marketing campaigns and events to boost sales and brand presence.

Avg yearly income $88,400
Skill level Advanced

Brand Strategist

Brand Strategists create and implement strategies to enhance a company's brand identity, focusing on market research and developing campaigns for brand awareness.

Avg yearly income $91,520
Skill level Advanced

Chief Marketing Officer (CMO)

A Chief Marketing Officer (CMO) leads an organisation's marketing strategy, driving brand awareness and revenue growth through innovative campaigns.

Avg yearly income $169,000
Skill level Advanced

International Marketer

An International Marketer creates and implements global marketing strategies, analysing trends and adapting campaigns for diverse markets.

Avg yearly income $73,840
Skill level Advanced

Advertising Manager

An Advertising Manager develops and executes advertising campaigns, managing budgets and coordinating with teams to enhance brand awareness.

Avg yearly income $78,000
Skill level Advanced

Marketing Project Manager

A Marketing Project Manager coordinates marketing projects to ensure timely, budget-friendly completion, driving brand growth and business goals.

Avg yearly income $91,052
Skill level Advanced

Publicist

A Publicist promotes and manages clients' public images by creating strategies, handling media relations, and organising events for positive coverage.

Avg yearly income $79,976
Skill level Advanced

Sports Marketer

Sports Marketers promote athletes and teams, engaging fans and generating revenue through research, campaigns, and strong communication skills.

Avg yearly income $62,400
Skill level Advanced

Marketing Executive

A Marketing Executive creates and implements strategies to enhance a company's products and services, focusing on research, campaigns, and brand promotion.

Avg yearly income $85,020
Skill level Advanced

Marketing Communications Manager

A Marketing Communications Manager creates and implements strategies to promote products, overseeing campaigns and ensuring brand consistency across channels.

Avg yearly income $111,800
Skill level Advanced

Marketing Consultant

A Marketing Consultant develops and implements strategies to enhance brand presence and sales, focusing on market research and tailored marketing plans.

Avg yearly income $62,400
Skill level Advanced

Content Strategist

A Content Strategist develops and manages content plans to align with organisational goals, ensuring it meets audience needs and brand objectives.

Avg yearly income $79,976
Skill level Advanced

Product Specialist

A Product Specialist offers expertise in product features and market positioning, supporting sales and ensuring customer satisfaction across various sectors.

Avg yearly income $78,000
Skill level Advanced

Marketing Analyst

A Marketing Analyst evaluates market trends and consumer data to guide companies in developing effective marketing strategies.

Avg yearly income $119,600
Skill level Advanced

Sports Marketing Manager

A Sports Marketing Manager promotes teams and products, develops marketing strategies, manages sponsorships, and enhances brand visibility.

Avg yearly income $98,800
Skill level Advanced

Media Relations Specialist

A Media Relations Specialist manages an organisation’s public image by coordinating with the media, crafting press releases, and maintaining consistent messaging.

Avg yearly income $130,000
Skill level Advanced
Source: Jobs and Skills Australia

Courses in marketing

All skill levels Beginner Experienced
BSB40820

Certificate IV in Marketing and Communication
Online
8 - 18 months
$1,250 - $5,009
  • There are no mandated entry requirements.
Additional requirements may apply.
Marketing Consultant Communications Officer Content Manager
Public Relations Officer SEO Specialist Event Coordinator Social Media Coordinator Brand Manager Digital Marketing Assistant Marketing Coordinator
+ 7 more
BSB60120

Advanced Diploma of Business
Blended, Online
12 - 18 months
$2,199 - $4,595
  • At least 2 years work experience in a related field OR
  • Completed Diploma (AQF Level 5) or above from the BSB Training Package
Additional requirements may apply.
General Manager Account Director Business Administrator
Procurement Specialist Chief Operating Officer (COO) Creative Entrepreneur Executive Director HR Business Partner Digital Business Strategist Senior Business Analyst PMO Manager
+ 8 more
  • At least 2 years work experience in a related field OR
  • Completed Diploma (AQF Level 5) or above from the BSB Training Package
Additional requirements may apply.
General Manager Account Director Business Administrator Procurement Specialist Chief Operating Officer (COO) Creative Entrepreneur Executive Director HR Business Partner Digital Business Strategist Senior Business Analyst PMO Manager + 8 more
10904NAT

Diploma of Social Media Marketing
Online
12 - 24 months
$4,295 - $6,105
  • There are no mandated entry requirements.
Additional requirements may apply.
Content Creator Social Media Manager Digital Marketing Assistant
Content Specialist Content Marketing Manager Social Media Strategist
+ 3 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Content Creator Social Media Manager Digital Marketing Assistant Content Specialist Content Marketing Manager Social Media Strategist + 3 more

Digital Marketing: Elevate
Online
6 months
Unavailable
  • There are no mandated entry requirements.
Additional requirements may apply.
Social Media Manager Email Marketing Specialist SEO Specialist
Search Engine Optimisation Specialist Digital Marketing Specialist Digital Marketer Communications Coordinator E-Commerce Manager Growth Marketer
+ 6 more

Graphic Design: Elevate
Online
6 months
Unavailable
  • There are no mandated entry requirements.
Additional requirements may apply.
UI Designer UX Designer Brand Designer
Visual Designer Graphic Designer Digital Designer
+ 3 more
  • There are no mandated entry requirements.
Additional requirements may apply.
UI Designer UX Designer Brand Designer Visual Designer Graphic Designer Digital Designer + 3 more

Social Media Marketing: Elevate
Online
6 months
Unavailable
  • There are no mandated entry requirements.
Additional requirements may apply.
Communications Coordinator Content Marketing Manager Digital Marketer
SEO Specialist Social Media Manager
+ 2 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Communications Coordinator Content Marketing Manager Digital Marketer SEO Specialist Social Media Manager + 2 more

Digital Marketing: Foundations
Online
6 months
Unavailable
  • There are no mandated entry requirements.
Additional requirements may apply.
Digital Marketing Assistant Social Media Coordinator Digital Editor
Content Writer Marketing Assistant
+ 2 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Digital Marketing Assistant Social Media Coordinator Digital Editor Content Writer Marketing Assistant + 2 more

Data Analytics: Transform
Online
12 months
Unavailable
  • There are no mandated entry requirements.
Additional requirements may apply.
Marketing Analyst Data Insights Analyst Insights Analyst
Data Scientist Reporting Analyst Business Analyst
+ 3 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Marketing Analyst Data Insights Analyst Insights Analyst Data Scientist Reporting Analyst Business Analyst + 3 more
BSB50620

Diploma of Marketing and Communication
Online
12 months
$4,095
  • There are no mandated entry requirements.
Additional requirements may apply.
Market Research Analyst Communications Officer Digital Marketing Specialist
Engagement Manager Campaign Manager Marketing Coordinator Social Media Manager Marketing Manager Social Media Coordinator
+ 6 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Market Research Analyst Communications Officer Digital Marketing Specialist Engagement Manager Campaign Manager Marketing Coordinator Social Media Manager Marketing Manager Social Media Coordinator + 6 more
BSB80320

Graduate Diploma of Strategic Leadership
On Campus
52 weeks
$12,000
  • At least 5 years work experience in a related field OR
  • Completed Diploma (AQF Level 5) or above in related fields of study and 3 years equivalent full-time relevant workplace experience OR
  • Completed Bachelor degree in related fields of study and 2 years equivalent full-time relevant workplace experience.
Additional requirements may apply.
Strategy Manager Executive Director Partnerships Manager
Innovation Strategist Cluster Manager Chief Operating Officer (COO) Chief Executive Officer (CEO) General Manager
+ 5 more
  • At least 5 years work experience in a related field OR
  • Completed Diploma (AQF Level 5) or above in related fields of study and 3 years equivalent full-time relevant workplace experience OR
  • Completed Bachelor degree in related fields of study and 2 years equivalent full-time relevant workplace experience.
  • Completed Bachelor degree in related fields of study and 2 years equivalent full-time relevant workplace experience.
Additional requirements may apply.
Strategy Manager Executive Director Partnerships Manager Innovation Strategist Cluster Manager Chief Operating Officer (COO) Chief Executive Officer (CEO) General Manager + 5 more
BSB50120

Diploma of Business (Business Development)
Online
12 months
$3,595
  • There are no mandated entry requirements.
Additional requirements may apply.
Project Coordinator Sales Manager Business Development Manager
Business Analyst Market Research Analyst Partnerships Manager Strategic Planner Business Adviser
+ 5 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Project Coordinator Sales Manager Business Development Manager Business Analyst Market Research Analyst Partnerships Manager Strategic Planner Business Adviser + 5 more
BSB50120

Diploma of Business (Leadership)
Online
12 months
$3,595
  • There are no mandated entry requirements.
Additional requirements may apply.
Business Adviser Business Relationship Manager Corporate Services Manager
Sales Manager Project Manager Marketing Manager Team Leader Human Resources Manager General Manager Supervisor
+ 7 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Business Adviser Business Relationship Manager Corporate Services Manager Sales Manager Project Manager Marketing Manager Team Leader Human Resources Manager General Manager Supervisor + 7 more

Bachelor of Applied Business (Marketing)
Online
24 months
$58,200
  • There are no mandated entry requirements.
Additional requirements may apply.
Content Marketing Manager Digital Marketing Specialist Marketer
Marketing Manager Social Media Manager Brand Manager Communications Manager Marketing Analyst
+ 5 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Content Marketing Manager Digital Marketing Specialist Marketer Marketing Manager Social Media Manager Brand Manager Communications Manager Marketing Analyst + 5 more

Master of Business Administration (Innovation and Leadership)
Online
12 months
$57,600
  • There are no mandated entry requirements.
Additional requirements may apply.
Innovation Strategist Project Manager Business Development Manager
Product Manager Entrepreneur
+ 2 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Innovation Strategist Project Manager Business Development Manager Product Manager Entrepreneur + 2 more

Visual Design: Transform
Online
12 months
$9,999
  • There are no mandated entry requirements.
Additional requirements may apply.
Interaction Designer Creative Designer Creative Director
Visual Designer Brand Designer Art Director UI Designer
+ 4 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Interaction Designer Creative Designer Creative Director Visual Designer Brand Designer Art Director UI Designer + 4 more

User Experience Design: Foundations
Online
6 months
Unavailable
  • There are no mandated entry requirements.
Additional requirements may apply.
Information Architect Product Designer UX Designer
Website Designer UI Designer Content Strategist UX Researcher
+ 4 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Information Architect Product Designer UX Designer Website Designer UI Designer Content Strategist UX Researcher + 4 more

Product Management: Transform
Online
6 months
Unavailable
  • There are no mandated entry requirements.
Additional requirements may apply.
Business Analyst Solutions Architect Scrum Master
Product Marketing Manager Product Manager Product Designer Innovation Manager Digital Transformation Manager
+ 5 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Business Analyst Solutions Architect Scrum Master Product Marketing Manager Product Manager Product Designer Innovation Manager Digital Transformation Manager + 5 more

Design Thinking for Innovation: Elevate
Online
6 months
Unavailable
  • There are no mandated entry requirements.
Additional requirements may apply.
Design Strategist Innovation Strategist Service Designer
Product Designer Product Manager
+ 2 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Design Strategist Innovation Strategist Service Designer Product Designer Product Manager + 2 more

Customer Experience: Elevate
Online
6 months
Unavailable
  • There are no mandated entry requirements.
Additional requirements may apply.
Customer Service Representative Customer Service Manager Customer Success Manager
Community Relations Manager Customer Experience Manager
+ 2 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Customer Service Representative Customer Service Manager Customer Success Manager Community Relations Manager Customer Experience Manager + 2 more

Product Management: Elevate
Online
6 months
Unavailable
  • There are no mandated entry requirements.
Additional requirements may apply.
Product Specialist Service Designer Digital Business Strategist
Innovation Manager UX Designer Product Manager
+ 3 more
  • There are no mandated entry requirements.
Additional requirements may apply.
Product Specialist Service Designer Digital Business Strategist Innovation Manager UX Designer Product Manager + 3 more
*Showing course fees for all providers. Some providers may not be available in your area.

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More about marketing courses

Marketing is a dynamic field that offers numerous opportunities for career growth and development. With 183 courses available at various levels, from beginner to advanced, you can find the perfect fit to boost your skills and enhance your employability. For those starting their journey in marketing, there are 24 beginner courses available, such as the Social Media Marketing: Elevate and the Digital Marketing: Elevate. These courses are designed for learners with no prior experience, making it easier for you to step into the marketing world confidently.

For experienced professionals seeking to further their careers, there is a diverse range of advanced courses available. Enrol in courses like the Diploma of Marketing and Communication or the Certificate IV in Marketing and Communication to deepen your industry knowledge. As you advance, you'll discover job roles that align with your skills, such as Social Media Manager or Customer Relationship Manager, each offering substantial opportunities for advancement within the marketing landscape.

Several reputable training providers across Australia offer these engaging marketing courses. For instance, Churchill Education delivers the Diploma of Business (Business Development), while TAFE NSW offers the Diploma of Graphic Design. By choosing a course that includes practical, face-to-face learning, you can enhance your knowledge in a supportive environment and prepare for roles in Marketing that leverage a mix of creativity and strategic thought.

As you consider your options for a marketing career, it's essential to understand the various pathways available to you. In addition to building your skillset through courses, exploring the multitude of roles available within the field can provide insight into your future career. Roles such as Business Analyst and Email Marketing Specialist are just a few examples of positions that require a solid marketing foundation. Take the first step toward your marketing career by visiting our [Marketing courses page](https://www.courses.com.au/business/marketing) today, where you can explore the expansive range of courses and find the right opportunity for you.

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