This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Public Relations Officer manages public perception by promoting positive brand attitudes, organising events, and addressing issues.
Get qualified to work as a Public Relations Officer with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Public Relations Officer generally earns $1,480 per week ($76,960 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
The number of people working in this field has decreased in recent years. There are currently 20,500 people employed as a Public Relations Officer in Australia and this number is expected to grow strongly over the next five years. Public Relations Officers may find work across all regions of Australia.
Source: Australian Government Labour Market Insights
If a career as a Public Relations Officer interests you, consider enrolling in a Diploma of Marketing and Communication. This course covers a range of topics including developing marketing and social media engagement plans. A Certificate IV in Marketing and Communication may also be appropriate.
Browse occupations related to Public Relations Officer
For those interested in pursuing a career in Public Relations, the Public Relations Officer courses in Alice Springs offer a valuable opportunity to gain essential skills in the field. These courses are tailored for individuals looking to enhance their professional competency in managing communications, media relations, and stakeholder engagement. Alice Springs, situated in the heart of Australia, provides a unique backdrop for learning, with its vibrant community context allowing for practical application of Public Relations strategies in diverse environments.
The available Certificate IV in Marketing and Communication BSB40820 is one of the highlighted advanced courses for those with prior experience or qualifications. This course is designed to equip students with vital marketing and communication skills that can propel their careers in Public Relations. By participating in this course, learners can expect to gain a comprehensive understanding of various marketing strategies and communication techniques, enhancing their employability within the Public Relations field across Alice Springs and beyond.
Enrolling in Public Relations Officer courses in Alice Springs also opens doors to related fields of study, including Business courses and Marketing. Understanding the broader context of business and marketing can significantly complement a career in Public Relations, as effective communication strategies are deeply intertwined with various aspects in these domains. By pursuing education in these interconnected fields, learners not only build their expertise in Public Relations but also create a versatile skill set that is highly sought after by employers.