This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Public Relations Officer manages public perception by promoting positive brand attitudes, organising events, and addressing issues.
Get qualified to work as a Public Relations Officer with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Public Relations Officer generally earns $1,480 per week ($76,960 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
The number of people working in this field has decreased in recent years. There are currently 20,500 people employed as a Public Relations Officer in Australia and this number is expected to grow strongly over the next five years. Public Relations Officers may find work across all regions of Australia.
Source: Australian Government Labour Market Insights
If a career as a Public Relations Officer interests you, consider enrolling in a Diploma of Marketing and Communication. This course covers a range of topics including developing marketing and social media engagement plans. A Certificate IV in Marketing and Communication may also be appropriate.
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If you're considering a career in public relations, enrolling in one of the Public Relations Officer courses in Australian Capital Territory is a fantastic starting point. The Australian Capital Territory is home to some excellent training providers like the Canberra College of Management and Technology (CCMT) and the prestigious Australian National University (ANU). These institutions deliver high-quality courses designed to equip you with the skills needed to excel in the field.
Two advanced courses available for experienced learners are the Certificate IV in Marketing and Communication BSB40820 and the Master of Studies. Both courses provide invaluable knowledge in communication strategies and marketing principles, essential for anyone aspiring to work as a public relations officer in Canberra's dynamic job market.
As you explore your options in the Public Relations Officer courses in Australian Capital Territory, you might also want to consider related job roles that interest you. For instance, becoming a Social Media Manager, a Market Research Analyst, or even a Campaign Manager could be desirable career paths that align with your PR training.
In addition to these exciting roles, positions such as Content Strategist and Marketing Analyst are also worth considering as you develop your expertise. The skills gleaned from your public relations training in the ACT can seamlessly transfer to these positions, offering you a range of possibilities to find your niche.
With a strong career foundation in public relations, you could make an impact as a Sports Marketing Manager, a Media Relations Specialist, or even a Public Relations Executive. Enrol in the available Public Relations Officer courses in Australian Capital Territory today and take the first step towards a rewarding and versatile career in public relations. Your journey starts here!