
This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersMedia Planners develop advertising strategies by conducting market research and creating campaigns to promote products across various media channels.
Get qualified to work as a Media Planner with a course recognised across Australia. Speak to a training provider to learn more.
Salaries for Media Planners start at $75,000 per annum with opportunities for performance-based bonuses and incentives. Increase your earning capacity by gaining specialist qualifications in business analytics and market research as well as industry-specific knowledge.
There are no clear employment figures for Media Planners in Australia right now. They are employed by advertising agencies as well as large corporations, SMEs, non-profits, and government organisations. Media Planners often work as independent consultants.
The minimum entry point for Media Planners in Australia is the Diploma of Marketing and Communications, though many organisations will expect you to have a Bachelor of Business (Marketing), Bachelor of Communications (Advertising), or Bachelor of Media and Communications. To be successful in this role you will need a working knowledge of the latest digital technologies and social media platforms as well as traditional media outlets. It will definitely help to gain proficiency in the Adobe Creative Cloud and Microsoft Office applications.
Source: Australian Government Labour Market Insights 2023
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Embark on your journey towards a thriving career in the media planning field with our comprehensive selection of Media Planner courses in Western Australia. These courses are designed to provide you with the skills and knowledge needed to excel in this dynamic industry, and are ideal for both newcomers and experienced professionals looking to enhance their qualifications. The single advanced course available in the region is the Bachelor of Business (Marketing), offered by reputable institutions such as Murdoch University. This qualification will equip you with critical marketing strategies essential for effective media planning.
Studying media planning opens doors to numerous career opportunities within the business and marketing sectors. Our business courses encompass a wide range of vital topics, ensuring that you gain a well-rounded education that meets industry demands. Additionally, by exploring our marketing courses, you will discover how to develop targeted marketing campaigns that resonate with audiences and drive engagement. This blend of skills will prove invaluable as you advance in your media planning career.
In Western Australia, aspiring media planners can benefit from the expert guidance provided by respected training providers. For example, Murdoch University is committed to delivering high-quality education, ensuring that students are well-prepared to make meaningful contributions to the media landscape. Their professional approach to teaching equips you with not just theoretical understanding but also practical experience, setting you apart from the competition.
With a strong emphasis on practical application and industry relevance, the Media Planner courses in Western Australia are a gateway to a fulfilling profession. Whether you're seeking to refine your existing skills or start anew, you’ll find support and resources that empower you to succeed in the fast-paced world of media planning. Take the first step towards your future today!