
This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Social Media Manager oversees a brand's online presence by managing accounts, creating content, analysing trends, and engaging with audiences.
Get qualified to work as a Social Media Manager with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Social Media Manager generally earns $1,250 per week ($65,000 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
This industry has seen a strong increase in employment numbers over the last five years. There are currently 51,400 people employed as a marketing specialist in Australia and many of them specialise as a Social Media Manager. Social Media Managers may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
If you’re thinking of a career as a Social Media Manager, you could enrol in a Diploma of Social Media Marketing. This course explores topics such as email marketing, niche social media marketing strategies, personal branding, managing blogs and content marketing. You could also consider a Certificate IV in Marketing and Communication which looks at profiling a market, conducting market research, promoting products and services and analysing consumer behaviour.
Browse occupations related to Social Media Manager
If you're looking to start or advance your career in digital marketing, our Social Media Manager courses in Bacchus Marsh provide excellent opportunities for professional growth. Whether you are new to the field or have prior experience, you can choose from various courses designed to suit your needs. For beginners, popular options include the Social Media Marketing: Elevate and Digital Marketing: Elevate. Experienced learners can opt for advanced courses like the Diploma of Social Media Marketing 10904NAT or the Bachelor of Digital Media.
These courses are delivered by reputable training providers in Bacchus Marsh, including BIC, Monash University, and Deakin University. With 15 varied options available, those pursuing a career as a Social Media Manager can also explore related job roles such as Digital Marketing Manager, SEO Specialist, and Content Strategist. These positions are not only rewarding but also essential to the strategies of modern businesses.
In addition to the core focus on Social Media Management, students can benefit from insights into related fields. Explore courses in Marketing, Digital Marketing, and Social Media Marketing. By enrolling in one of the recognised courses available in Bacchus Marsh, you'll be empowered to take your first steps into a fulfilling career with plenty of growth opportunities. Invest in your future today by taking a closer look at the Social Media Manager courses in Bacchus Marsh.