
This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Social Media Manager oversees a brand's online presence by managing accounts, creating content, analysing trends, and engaging with audiences.
Get qualified to work as a Social Media Manager with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Social Media Manager generally earns $1,250 per week ($65,000 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
This industry has seen a strong increase in employment numbers over the last five years. There are currently 51,400 people employed as a marketing specialist in Australia and many of them specialise as a Social Media Manager. Social Media Managers may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
If you’re thinking of a career as a Social Media Manager, you could enrol in a Diploma of Social Media Marketing. This course explores topics such as email marketing, niche social media marketing strategies, personal branding, managing blogs and content marketing. You could also consider a Certificate IV in Marketing and Communication which looks at profiling a market, conducting market research, promoting products and services and analysing consumer behaviour.
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Exploring Social Media Manager courses in Lismore is an excellent opportunity for those looking to step into the dynamic field of social media management. With a variety of courses available, from beginner options such as Social Media Marketing: Elevate to advanced qualifications like the Diploma of Social Media Marketing 10904NAT, learners can find the right fit for their skills and aspirations. It's important to note that these courses are offered by reputable training providers including Southern Cross University and Bond University, both of which have a strong presence in the Lismore area.
As you embark on your educational journey, consider the diverse job roles available to Social Media Managers. Graduates from Social Media Manager courses in Lismore can pursue careers as a Digital Marketing Manager, Email Marketing Specialist, or even a Social Media Coordinator. The skills gained through these courses will equip you with the knowledge necessary to thrive in various sectors, making you a valuable asset in today’s competitive job market.
In addition to the specialised training, learners can broaden their understanding by exploring related fields through Social Media Marketing and Digital Marketing courses. By combining these studies, aspiring professionals can enhance their marketability. This is particularly relevant in Lismore, where local businesses increasingly rely on social media engagement to drive growth. Dive into the exciting world of social media management today by exploring various programs and preparing for a rewarding career.