
This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
Explore all careersA Social Media Manager oversees a brand's online presence by managing accounts, creating content, analysing trends, and engaging with audiences.
Get qualified to work as a Social Media Manager with a course recognised across Australia. Speak to a training provider to learn more.
In Australia, a full time Social Media Manager generally earns $1,250 per week ($65,000 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
This industry has seen a strong increase in employment numbers over the last five years. There are currently 51,400 people employed as a marketing specialist in Australia and many of them specialise as a Social Media Manager. Social Media Managers may find work across all regions of Australia, particularly in large towns and cities.
Source: Australian Government Labour Market Insights
If you’re thinking of a career as a Social Media Manager, you could enrol in a Diploma of Social Media Marketing. This course explores topics such as email marketing, niche social media marketing strategies, personal branding, managing blogs and content marketing. You could also consider a Certificate IV in Marketing and Communication which looks at profiling a market, conducting market research, promoting products and services and analysing consumer behaviour.
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Are you looking to kickstart a career in social media? The Social Media Manager courses in Nelson Bay offer a variety of options to suit learners at different stages of their careers. There are two fantastic beginner courses available for those with no prior experience, including Social Media Marketing: Elevate and Digital Marketing: Elevate. These introductory courses provide a solid foundation in social media marketing, preparing you to navigate the evolving digital landscape effectively.
For experienced individuals seeking to enhance their credentials, the selection of advanced Social Media Manager courses in Nelson Bay is quite impressive. You can choose from a range of diplomas and degrees, such as the Diploma of Social Media Marketing 10904NAT, the Diploma of Marketing and Communication BSB50620, and the Bachelor of Digital Media. By enrolling in these programs, you will expand your expertise and gain valuable skills to thrive in the competitive field of social media management.
In addition to the specific courses, there are various fields of study associated with social media management. If you want to explore business fundamentals, you may consider taking business courses, which can be found at Courses.com.au. Similarly, you can delve into specialised areas like Social Media Marketing, Digital Marketing, and Marketing. These interconnected disciplines will complement your learning experience and prepare you for a successful career as a social media manager in Nelson Bay, 2315 Australia.