Paid Search Manager Courses
A Paid Search Manager creates strategies to enhance website visibility in search engines, analysing client needs and audience behaviour.
AI Exposure
High
AI exposure data adapted from Felten, Raj & Seamans (2021). Shortage data sourced from Jobs and Skills Australia (2024).
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How do I become a Paid Search Manager
Get qualified to work as a Paid Search Manager with a course recognised across Australia. Speak to a training provider to learn more.
10931NAT
Duration
12 months - 17 months
Study mode
On Campus, Online
This course provides students with the foundation needed to create a data-driven digital marketing strategy to real-world challenges marketers confront daily. Diploma of Digital Marketing focuses on the background information and frameworks analysts need to be successful in today's digital business world.
Career opportunities
Duration
12 months - 17 months
Study mode
On Campus, Online
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10787NAT
Take your marketing skills and knowledge to a whole new level with the 10787NAT Advanced Diploma of Digital Marketing. During this 12 month nationally recognised qualification, you’ll develop a digital marketing plan — then implement the plan using web analytics tools, paid search campaigns, email marketing, website optimisation, display and video advertising. The course also covers: content strategy, SEO, and social media.
Enquire now for the next intake dates and entry requirements.
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Related career opportunities
Browse occupations related to Paid Search Manager.
Common questions
How much does a Paid Search Manager earn?
In Australia, a full time Paid Search Manager generally earns $1,800 per week ($93,600 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.
What are the job opportunities for a Paid Search Manager?
The number of people working in this industry is likely to grow strongly in coming years. There are currently 105,100 people employed in this field in Australia and many of them specialise as a Paid Search Manager. Paid Search Managers may find work across all areas of Australia.
Source: Australian Government Labour Market Insights
How do I become a Paid Search Manager?
An Advanced Diploma of Digital Marketing is an ideal qualification if you’re planning a career as a Paid Search Manager. This course will give you the skills to develop a digital marketing plan, use web analytics tools, paid search campaigns, email marketing, website optimisation and display and video advertising. You’ll also explore topics such as content strategy, SEO and social media.
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More information
A Paid Search Manager develops strategies to direct web users to an organisation’s website. You’ll analyse client needs and examine audience activity to improve web search results. Paid Search Managers might use a range of techniques to ensure a business or organisation features strongly in search engines.
Paid Search Managers should have excellent technical skills and a strong understanding of customer needs. You’ll need to have good interpersonal skills and be able to communicate clearly with a range of stakeholders. Paid Search Managers must have good analytical abilities and be able to manage their time well.
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