Digital Marketing Courses

Get started in marketing with the BSB40820 Certificate IV in Marketing and Communication. This nationally recognised qualification can be your entry point into a marketing role, or great for managers and small business owners who need the skills to increase their sales and outreach. The course covers: co-ordinating marketing activities, analysing consumer behaviour, carrying out market research, creating digital content, presenting your ideas and research, developing social media strategies, and more. You will also improve your overall skills in writing and critical thinking. Enquire now for the list of study units, graduation competencies, and upcoming enrolment dates. Learn more.

The Diploma of Social Media Marketing is perfect for students seeking careers as Social Media Managers, Digital Marketing Managers or Content Marketers. Students will learn about email marketing, niche social media marketing strategies, personal branding, managing blogs and content marketing as well as interpreting market trends and developments. Learn more.

Are you looking for an advanced IT qualification that delivers both leadership and IT technical skills? Try the ICT50220 Diploma of Information Technology. This nationally recognised diploma will teach you how to lead and facilitate an IT work team, review cyber security practices, create and maintain a cyber security awareness program, ensure your department’s ICT products and systems match the strategic direction of the organisation, and much more. This qualification has scope to achieve a specialisation in advanced networking, advanced programming, cloud engineering and architecture, advanced web development, and gaming. Enquire now for the full list of study units, entry requirements, and upcoming enrolment dates. Learn more.

The Dual Certificate IV in Entrepreneurship and New Business & Certificate IV in Marketing and Communication offers a dynamic blend of knowledge and skills necessary for success in the competitive business world. This program empowers students to master the art of starting and managing new ventures while gaining expertise in strategic marketing and effective communication techniques to drive business growth and build strong brands. Learn more.

The Bachelor of Business (Marketing) is a university level degree developed inline with the Australian Institute of Marketing (AIM) and ideal for students seeking careers in business marketing. The course is structured in three tiers with students completing 24 units overall. During the course, students choose their own core and elective units based on career interests. Interest areas include understanding advertising, consumer behaviour, digital marketing, audience research, ethics and sustainability and project management. The Bachelor of Business (Marketing) delivers a comprehensive understanding of essential marketing concepts, aimed at driving organisational growth and profitability. Students are taught to develop and implement effective marketing strategies with practical applications. This course is designed to prepare individuals with a diverse set of marketing skills that are not only applicable to specific roles but also versatile enough to be employed across different sectors and industries. Learn more.

The Bachelor of Arts (Studies in Psychology) examines human interactions, memory, and responses to stress. Through analytical thinking and scientific methods taught by esteemed academics, students gain a deeper understanding of themselves and others. Psychology employs an objective, scientific method to enhance our comprehension of behavior and mental processes. This course offers insights into essential facets of human behavior, aiding daily life interactions, understanding of memory functions, stress management, and recognizing the origins of psychological disorders. Learn more.

The Bachelor of Arts (Strategic Advertising) delves into the vibrant and inventive realm of advertising. Students work on real-world projects, devising campaigns and crafting advertisements for both traditional and digital platforms. This course elucidates modern advertising's theory and practice, tracing its historical evolution and adaptation to the digital age. It underscores the ethical and regulatory facets of advertising, fostering critical thought among future creators or consumers of ads. Students study strategy and effectiveness to tackle communication challenges across diverse sectors. Learn more.

The Bachelor of Arts (Sport Journalism) delves into the multifaceted dimensions of sports, encompassing its business, legal, and ethical facets. Students hone practical journalistic skills across various media, from print to digital, while exploring sport management and its societal and cultural implications. Learning under experienced professionals, students expand their professional networks and portfolios. Learn more.

The Bachelor of Arts (Sociology) examines the intricate structures and cultural patterns influencing social behaviors across different societal levels. Through a comprehensive study spanning socio-cultural, national, and global dimensions, students gain a deep understanding of societal interactions. This course encompasses contemporary societal topics, social policies, cultural dynamics, and more. It equips students with the skills to analyze social relationships, address inequalities, and conduct meaningful research, preparing them for roles in government, research, and media. Learn more.

The Bachelor of Arts (Public Relations Studies) equips students to manage communication between organizations and the public in today's digital age. Emphasizing ethical and sustainable practices, it covers event management, media relations, strategic planning, and social media strategies. Students can gain practical experience through industry internships, crafting real-world PR campaigns. This course offers flexibility to delve into journalism, media studies, design, and marketing, ensuring readiness for diverse roles in PR and media. Learn more.

The Bachelor of Arts (Psychology) delves into the scientific exploration of the human mind, emphasizing its influence on behaviour. It seeks to comprehend human emotions, actions, and adaptations, aiming to enhance psychological health. This course equips students with foundational knowledge for a professional psychologist role, touching on areas like behavioural bases, cognition, developmental psychology, and applied practices. It integrates core aspects of psychological history, statistics, and assessment methods, allowing a comprehensive understanding of the subject. Learn more.

The Bachelor of Arts (Photography) combines theory, contemporary practices, and industry insights pertaining to photographic arts within the media and communication realm. Students will craft work attuned to both local and global narratives and delve into cutting-edge technologies, evaluating their significance in photography. Upon completion, graduates are equipped with specialized expertise, ready to excel in fields like advertising, documentary photography, fine art, photojournalism, and post-production. Learn more.

The Bachelor of Arts (Philosophy) fosters independent thinking, urging students to embark on a quest for truth. Philosophers tackle profound questions, from life's meaning to the limits of science. By exploring foundational topics and analyzing insights from history's great thinkers, students enhance their logical reasoning. This course equips them with the intellectual rigor to challenge prevalent notions, broadens their perspectives, and empowers them to address vital issues like social justice, climate change, and free speech. Learn more.

The Bachelor of Arts (Media and Communication) provides a deep understanding of modern media industries and communication technologies, examining their effects on politics, society, and culture globally. This esteemed course equips students with skills coveted in various media fields. It paves the way for careers in journalism, public relations, professional writing, marketing, media management, communication, and publishing. Students also gain insights into contemporary topics like big data, surveillance, the evolving news media landscape, and the prominence of celebrity culture. Learn more.

The Bachelor of Arts (Indigenous Studies) equips students for diverse sectors influenced by Indigenous cultures and peoples. It provides insights into Aboriginal and Torres Strait Islander histories and cultures, touching upon topics like Indigenous cultural production, environmental ethics, colonial impacts on Aboriginal women, health, land, law, and philosophy. This course readies students for careers across various industries, including health, law, arts, media, and all education levels, offering both Indigenous and non-Indigenous students a distinct advantage. Learn more.

The Bachelor of Arts (Human Geography) examines the connection between individuals and their surroundings, focusing on pressing challenges like urbanization, environmental decline, and global disparities. It delves into topics such as environmental impact, climate change, globalization, social inequality, and human vulnerability to natural disasters. This course offers insights into analyzing and innovating solutions for urban, regional development, and environmental policy management. Learn more.

The Bachelor of Arts (Gender, Sexuality, and Diversity Studies) delves into how our identities and bodies are defined and experienced within societal, political, and ethical contexts. It investigates the intricate ties between sex, gender, sexuality, ethnicity, nationality, class, and disability. By studying themes from feminist, LGBTIQ, anti-racist, and decolonial movements, students refine their skills in critical thinking, writing, media analysis, historical research, and legal interpretation. Learn more.

The Bachelor of Arts (Film Studies) enhances critical visual literacy and offers skills to comprehend and analyze cinema as an essential aspect of contemporary life. It provides knowledge of the social, cultural, aesthetic, and political dimensions of cinema through various case studies. This course teaches scholarly terminology related to camera movements, editing techniques, and screen performance. It enriches understanding of concepts like national cinema and genre, and explores the historical evolution of film up to the present day. Learn more.

The Bachelor of Arts (Film and Television Studies) fosters creativity, practical skills, and comprehension of screen culture. It immerses students in storytelling techniques, histories, and contexts, fostering understanding of screen productions globally. It explores screen work exhibition and audience engagement with film and television. Students also critically analyse film and television styles and new trends triggered by digital media. Graduates can pursue careers in education, marketing, film culture, and more. Learn more.

The Bachelor of Arts (English - Literature) reveals different cultures and histories through the lens of literature. With guidance through a literary journey from medieval times to the present, it provides ample room for your own creativity and critical thinking. Graduates might find careers in advertising, education, freelance writing, government departments, libraries, market research, public relations, and publishing. Learn more.

The Bachelor of Arts (Digital Media) focuses on the transformative role of digital media in contemporary communication. It provides a critical understanding of how technology shapes communication and imparts practical skills for planning and producing digital media projects. This course includes writing for digital audiences, planning social media strategy, and creating video and audio content. Taught by experienced media professionals, it emphasizes valuable future-ready skills such as creativity, digital literacy, communication, problem-solving, and teamwork. Learn more.

The Bachelor of Arts (Digital and Social Media) investigates the socio-cultural and political effects of the internet, along with digital and social media platforms. It offers foundational knowledge in online communications, equipping students with practical skills for online content creation, management, and collaboration. It also covers how to utilize digital and social media for various promotional purposes. This course additionally delves into the transformation of political systems, societies, and economies by digital and social media. Learn more.

The Bachelor of Arts (Creative Writing) allows students to express thoughts and feelings through writing, exploring avant-garde, cross-genre, and experimental forms. Students critically engage with contemporary theoretical and philosophical schools of thought, gaining knowledge in areas like fiction, poetry, non-fiction, theatre, and screen. This course nurtures lateral thinking and imagination, skills valuable in sectors like corporate communications, publishing, editing, and marketing. It prepares students for a dynamic career in the rapidly expanding creative sector, enhancing their ability to create impactful writings. Learn more.

The Bachelor of Arts (Communications and Media Studies) combines practical training in communication and digital media with essential theoretical insights, fostering effective and influential communicators. It delves into contemporary communication tools and practices, transforming our understanding of identities, relationships, and communities. This course enhances your practical skills and theoretical knowledge, setting a robust foundation for critiquing and navigating complex media environments. Learn more.

The Bachelor of Business Administration is fantastic launching pad for so many business and corporate careers. You’ll develop a broad understanding of the way a contemporary organisation functions in the real world, pus specialist skills in a major of your choice. BBA majors generally include: accountancy, marketing and communications, finance, management, corporate governance, banking, business law and policy, workforce management, logistics and supply chain. But there are usually a lot more. Enquire now for the entry requirements, BBA graduation outcomes, study majors, and universities in your area that offer the Bachelor of Business Administration. Learn more.

If you want a career in the world of business and finance, the Bachelor of Economics is perfect for aspiring economic advisors, modellers, and analysts. You’ll gain essential knowledge of microeconomics, macroeconomics, business statistics and analytics, then pursue a study major to support your career interests. BEC study majors may include: applied economics, environmental analysis and policy, economic development, data analytics, macroeconomics and financial markets. You may also benefit from completing this program as a double-degree alongside supporting disciplines: commerce, mathematics, computer science, law, or education. Enquire now for admissions information, the full list of study majors, and universities near you that offer the Bachelor of Economics. Learn more.

The Bachelor of Science (Statistics) offers an in-depth education in statistical theory and practical methods. It focuses on building analytical and problem-solving abilities, particularly in data analysis, experimental design, and probability. This course includes practical work with real-world data and trains you in industry-relevant statistical software. Graduates are well-equipped to meet contemporary industry demands, combining statistical know-how with computational skills for insightful data analysis. Learn more.

The Master of Data Science equips students with the ability to apply analytical methodologies, effectively manage large data sets, grasp foundational statistical and machine-learning concepts, and evaluate and articulate the impact of new technologies. It delves into contemporary data management and analysis tools, including data collection, storage, visualisation, and internet-based applications. The course readies students for an international career amidst the global ascent of data science. Learn more.

The Bachelor of Science (Physics) delves into the study of matter, energy, space, and time, aiming to uncover the underlying principles of our universe. This course equips students with skills to conduct experiments and develop models that offer foundational insights into the physical world. It has practical applications, such as in biomedical imaging, as well as theoretical implications for understanding complex systems like climate. The skills acquired are versatile and can be applied to various fields, from financial modeling to sustainability solutions. Learn more.

The Bachelor of Business Analytics equips students with skills in data visualisation, statistical, and analytical tools. It also imparts a solid understanding of organisational issues from managerial, financial, and human perspectives. This comprehensive approach enables students to make informed and insightful decisions, combining technical proficiency with an in-depth grasp of business contexts. The course prepares graduates for roles that require the ability to analyse data effectively and understand its implications in a business environment. Learn more.

The Bachelor of Accounting provides a thorough grounding in financial reporting, analysis, and management for business and government. This degree aligns with the educational requirements of Australian accounting professional bodies and offers elective studies in areas like finance, marketing, and sustainability. It sharpens critical analysis of accounting issues, underpinned by scholarly research, fostering academic and professional proficiency. Graduates emerge well-equipped for diverse accounting careers or advanced study, possessing the skills and knowledge essential for success in the dynamic field of accounting. Learn more.

The Bachelor of Psychological Science provides a robust theoretical foundation in psychology, offering insights into its practical applications and essential tools. As a stepping stone to a professional psychology career, this course emphasises ethical considerations and values inherent to the field. It promotes culturally sensitive knowledge application and hones communication abilities. Furthermore, it cultivates critical thinking, ethical awareness, and effective communication, equipping students for both further studies and diverse career paths in the psychological field. Learn more.

Are you committed to a career helping people, or just fascinated by the human mind? The Bachelor of Psychology can help you realise your dream of becoming a clinical psychologist (or researcher) as graduates of this program have a wide range of employment options in healthcare, community welfare, correctional services, and private practice. Even better, a degree in psychology is an opportunity to learn cutting-edge psychology theory and practice, plus obtain registration with the Australian Psychology Accreditation Council (APAC). Enquire now for admissions information, psychology career outcomes, and universities near you that offer the Bachelor of Psychology. Learn more.

Advance your IT industry credibility and expertise with the Master of Computer Science. This post-graduate program allows you to contribute to the IT industry body of research while developing specialist skills in interest areas: software engineering, artificial intelligence, robotics, spatial information, data engineering and analytics, web services, cybersecurity, and more. With a Masters of Computer Science you’ll be qualified for executive and leadership roles as well as key management positions in IT research and project development. You’ll also graduate with a network of peers and industry connections. Enquire now for admissions information, career competencies and network opportunities, and universities near you that offer the Master of Computer Science. Learn more.

The Bachelor of Science (Information Technology) offers comprehensive training in software development, programming languages, computer systems' design, and the creation of information systems. This course is tailored to align with the dynamic nature of the IT landscape. By embracing this curriculum, students are not only equipped with practical IT skills but also fostered to be adept problem solvers and forward-thinking innovators, ensuring their readiness for diverse challenges in the realm of technology. Learn more.

The Bachelor of Computer Science offers a comprehensive exploration into the realms of computing, blending both theoretical foundations and practical applications. This course aims to equip students with the critical skills necessary for a thriving career in software development and computing. Emphasising critical thinking, problem-solving, and hands-on project experiences, students will gain proficiency in the core principles of computer science. Graduates will emerge ready to address challenges and innovations in the ever-evolving IT landscape. Learn more.

The Bachelor of Communication equips students for creative and innovative media and communication throughout their careers. It lays a strong foundation in writing, industry engagement, practical production skills, and critical thinking. The course encompasses various communication forms, such as emerging media platforms, social media, mobile media, and screen, audio, and written mediums. Students learn to effectively convey messages from concept to delivery and develop industry-focused communication tactics by collaborating with real organisations, gaining firsthand strategic industry experience. Learn more.

Want to become a professional journalist? Whether you dream of working for an international media outlet or creating your own news channel, studying a Bachelor of Journalism will help you achieve your dreams. Contemporary Journalists need a wide range of technical skills including writing, storytelling, photography, video editing, and content development. The Bachelor of Journalism delivers all these skills as well as the critical thinking and intelligence to tell the stories that matter in a way that’s authentic and appealing. If you’re ready to enquire to launch your career in journalism enquire now for admission criteria, study units and elective choices, plus the list of universities offering this degree program. Learn more.

The Bachelor of Commerce (Accounting) offers a comprehensive foundation in accounting principles, equipping students with the skills to manage financial information systematically and effectively. This course delves into core financial practices, regulatory frameworks, and analytical methods, preparing graduates for diverse roles in the accounting sector. With an emphasis on real-world application, students will be poised to excel in both domestic and international business landscapes, upholding the highest standards of financial integrity and transparency. Learn more.

The Bachelor of Applied Business (Marketing) is ideal for students seeking a career in business marketing. In this course you will learn how to develop effective strategies for the digital marketplace, build meaningful customer engagement and identify growth opportunities in relevant markets. Learn more.