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Marketing Officer Courses in Mackay

A Marketing Officer plans and executes campaigns to promote products or brands, focusing on media, social media, advertising, and research.

    • AI Exposure: High

      This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.

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  • This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
      • NT
AI exposure data adapted from Felten, Raj & Seamans (2021). Shortage data sourced from Jobs and Skills Australia (2024).

How do I become a Marketing Officer in Mackay?

Get qualified to work as a Marketing Officer with a course recognised across Australia. Speak to a training provider to learn more.

Common questions

In Australia, a full time Marketing Officer generally earns $1,530 per week ($79,560 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.

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The number of people employed in this field is expected to grow strongly in coming years. There are currently 51,400 people working in this industry in Australia and many of them specialise as a Marketing Officer. Marketing Officers may find work across all regions of Australia, particularly in large towns and cities.

Source: Australian Government Labour Market Insights

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If you’re interested in a career as a Marketing Officer, consider enrolling in a Certificate IV in Marketing and Communication. This course covers a range of topics including coordinating marketing activities, analysing consumer behaviour, carrying out market research, creating digital content, presenting ideas and research and developing social media strategies.

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Related career opportunities

Browse occupations related to Marketing Officer

Further reading

How to start a career in Social Media Marketing

4th August 2021

Career spotlight: Advertising and marketing professionals

2nd October 2019

What can you do with a Diploma of Social Media Marketing?

13th January 2021

Marketing Officer careers

If you're looking to kickstart your career in marketing, enrolling in Marketing Officer courses in Mackay can provide you with the essential skills and knowledge needed to excel in this dynamic field. Mackay, known for its vibrant economy and diverse job market, offers various training providers that are either Registered Training Organisations (RTOs) or recognised by relevant industry bodies. Completing these courses will prepare you for various roles in the marketing sector, providing a solid foundation for your future career.

As a graduate of Marketing Officer courses in Mackay, you may find yourself well-suited for related job roles such as a Social Media Manager, where you can leverage your creativity to enhance brand visibility online. Alternatively, you might consider becoming a Market Research Analyst, a position focused on gathering and interpreting data to guide marketing strategies. Both roles are in high demand in Mackay, a region thriving with local businesses needing expert guidance in their marketing endeavours.

Moreover, the skills developed through these courses can also lead you to exciting positions such as a Campaign Manager or a Content Strategist. These roles require strong analytical skills and creativity, allowing you to spearhead marketing initiatives that capture and engage audiences. With Mackay’s growing importance as a commercial hub, the opportunities in these fields are abundant and promise a rewarding career path.

In addition to the aforementioned roles, graduates of Marketing Officer courses in Mackay can also pursue careers as a Marketing Analyst, Sports Marketing Manager, or even a Media Relations Specialist. The successful completion of suitable training will enable you to engage with customers effectively and analyse marketing trends, allowing you to thrive in Mackay's competitive job market. By taking the first step with Marketing Officer courses in Mackay, you’ll be well on your way to a promising career in marketing.