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Marketing Officer Courses in Melbourne

A Marketing Officer plans and executes campaigns to promote products or brands, focusing on media, social media, advertising, and research.

    • AI Exposure: High

      This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.

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  • This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
      • NT
AI exposure data adapted from Felten, Raj & Seamans (2021). Shortage data sourced from Jobs and Skills Australia (2024).

How do I become a Marketing Officer in Melbourne?

Get qualified to work as a Marketing Officer with a course recognised across Australia. Speak to a training provider to learn more.

Common questions

In Australia, a full time Marketing Officer generally earns $1,530 per week ($79,560 annual salary) before tax. This is a median figure for full-time employees and should be considered a guide only. As you gain more experience you can expect a potentially higher salary than people who are new to the industry.

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The number of people employed in this field is expected to grow strongly in coming years. There are currently 51,400 people working in this industry in Australia and many of them specialise as a Marketing Officer. Marketing Officers may find work across all regions of Australia, particularly in large towns and cities.

Source: Australian Government Labour Market Insights

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If you’re interested in a career as a Marketing Officer, consider enrolling in a Certificate IV in Marketing and Communication. This course covers a range of topics including coordinating marketing activities, analysing consumer behaviour, carrying out market research, creating digital content, presenting ideas and research and developing social media strategies.

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Related career opportunities

Browse occupations related to Marketing Officer

Further reading

How to start a career in Social Media Marketing

4th August 2021

Career spotlight: Advertising and marketing professionals

2nd October 2019

What can you do with a Diploma of Social Media Marketing?

13th January 2021

Marketing Officer careers

Embarking on a career as a Marketing Officer in Melbourne is an exciting opportunity, especially with a variety of Marketing Officer courses in Melbourne available. These courses cater to different skill levels, ensuring that whether you are a beginner or have prior experience, there are options to meet your training needs. For those starting their journey, consider the Make Presentations BSBCMM411 or the Marketing and Communication Foundations Skill Set BSBSS00107. Both courses offer foundational skills essential for any aspiring marketing professional.

For experienced learners looking to enhance their qualifications, the Diploma of Business (Entrepreneurship) BSB50120 is an excellent choice. This course provides advanced insights into business strategies and entrepreneurial skills necessary for success in the marketing field. These courses are offered by reputable training providers such as Swinburne University of Technology, known for their commitment to high-quality education in Melbourne.

Studying for a Marketing Officer position also opens doors to various related career paths such as Social Media Manager, Market Research Analyst, and Content Strategist. These roles demonstrate the breadth of opportunities available to those who pursue marketing studies. By undertaking these Marketing Officer courses in Melbourne, you are not only investing in your future but also equipping yourself with skills that are in high demand across various industries.

Melbourne’s vibrant business landscape and its diverse professional communities make it an ideal setting for aspiring Marketing Officers. With business courses and marketing training readily available, learners will find an environment conducive to professional growth. Regardless of your current qualifications, the support and training you can receive through these courses will empower you to excel as a Marketing Officer and explore exciting career opportunities such as Marketing Analyst or Media Relations Specialist. Take the first step toward your marketing career in Melbourne today!