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Media Planner Courses in Melbourne

Media Planners develop advertising strategies by conducting market research and creating campaigns to promote products across various media channels.

    • AI Exposure: High

      This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.

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  • This role has a high level of AI exposure. While some human skills are required, many tasks could be automated or replaced by new technology.
      • NT
AI exposure data adapted from Felten, Raj & Seamans (2021). Shortage data sourced from Jobs and Skills Australia (2024).

How do I become a Media Planner in Melbourne?

Get qualified to work as a Media Planner with a course recognised across Australia. Speak to a training provider to learn more.

Common questions

Salaries for Media Planners start at $75,000 per annum with opportunities for performance-based bonuses and incentives. Increase your earning capacity by gaining specialist qualifications in business analytics and market research as well as industry-specific knowledge.

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There are no clear employment figures for Media Planners in Australia right now. They are employed by advertising agencies as well as large corporations, SMEs, non-profits, and government organisations. Media Planners often work as independent consultants.

Author Image Courses.com.au Team

The minimum entry point for Media Planners in Australia is the Diploma of Marketing and Communications, though many organisations will expect you to have a Bachelor of Business (Marketing), Bachelor of Communications (Advertising), or Bachelor of Media and Communications. To be successful in this role you will need a working knowledge of the latest digital technologies and social media platforms as well as traditional media outlets. It will definitely help to gain proficiency in the Adobe Creative Cloud and Microsoft Office applications.

Source: Australian Government Labour Market Insights 2023

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Related career opportunities

Browse occupations related to Media Planner

Further reading

Career spotlight: Advertising and marketing professionals

2nd October 2019

How to start a career in Social Media Marketing

4th August 2021

What can you do with a Diploma of Social Media Marketing?

13th January 2021

Media Planner careers

For those looking to advance their career in the dynamic field of media planning, Media Planner courses in Melbourne offer a valuable pathway to success. With a variety of offerings geared towards experienced learners, such as the Bachelor of Business (Marketing), students can acquire the essential skills and knowledge needed to excel in this competitive industry. Completing a course from a reputable training provider like RMIT University can help you stand out and prepare you for various roles in the marketing sector.

Melbourne is home to a vibrant workforce, and the demand for skilled media planners continues to grow. By enrolling in Media Planner courses in Melbourne, you will not only learn the fundamentals of media strategy but also gain insights into related fields such as Business and Marketing. This comprehensive approach ensures that you are well-rounded and ready to tackle the challenges of modern marketing and media management.

In addition to traditional media planner roles, the skills gained from these courses are transferable to several other exciting career options. Graduates often find themselves well-suited for positions such as Social Media Manager, Market Research Analyst, and Campaign Manager. When considering your future in the media landscape, the opportunities are vast, and the right course can pave the way to a fulfilling career.

Furthermore, Manchester's marketing ecosystem offers a plethora of potential job roles such as Content Strategist, Marketing Analyst, and Sports Marketing Manager. Enrolling in a Media Planner course not only equips you with relevant industry skills but also connects you with networking opportunities that could lead to significant employment prospects within Melbourne's thriving business community.

For anyone aiming to embark on or advance their journey in media planning, incorporating the knowledge acquired from Media Planner courses in Melbourne can significantly enhance career potential. Delving into this field can also lead to roles such as Media Relations Specialist, Product Specialist, and Public Relations Executive. With the right training and education from esteemed providers like RMIT University, you will be well on your way to securing a successful position in the ever-evolving media landscape of Melbourne.